Topic

YouTube.

Video search and marketing on the second-largest search engine. 1,228 articles
Industry

DoubleClick Adds Cross-Device Measurement, Native Ads and Programmatic Guaranteed

Google has unveiled cross-device measurement, programmatic buying and native advertising support products at its DoubleClick Leadership Summit.

By Yuyu Chen · 17 Jun 2015

Social

Beyond YouTube: Alternate Video Venues

While YouTube is the dominant platform when it comes to video SEO, the video offerings on platforms like Facebook, Instagram, Pinterest, and…

By Kevin Lee · 05 Jun 2015

Industry

AdWords Offers Updates to YouTube Brand Lift Insights

Google and YouTube have offered updates to the ways that Brand Lift measures a video ads performance as part of a push…

By Emily Alford · 04 Jun 2015

Video

YouTube’s First Decade: The Top Ads and the Trends That Define Them

YouTube's first 10 years have produced some great ads, and in conjunction with The Webby Awards, viewers recently got to chose their…

By Greg Jarboe · 03 Jun 2015

Industry

Google Grants 40 Percent of Right to Be Forgotten Requests

A new transparency report reveals that Google has granted hundreds of thousands of requests to be removed from search results in the…

By Dave Neal · 13 May 2015

Mobile

Google Adds 70 More Now Cards

Nearly three months after Google introduced Now cards, which serve as more detailed reminders for 40 apps, the search giant has expanded…

By Mike Obrien · 29 Apr 2015

Industry

Google Profits Rise Driven By Increasing Ad Revenues

Google reported a 4 percent increase in profits for Q1, driven by a steady growth in ad revenues. The company was hurt…

By Dan Worth · 24 Apr 2015

Local

Mobile Is Local: Quick Wins and Fast Fails

In her session at ClickZ Live New York, Jori Ford detailed how to master the mobile-local search space.

By Chuck Price · 06 Apr 2015

Events

5 Tips to Boost Your Video SEO Strategy [#CZLNY]

Filling all description fields and shooting videos with mobile devices in mind are just two video SEO tips St. Peter's Healthcare System's…

By Mike Obrien · 02 Apr 2015

Local

Enhance Your Local SEO Strategy With Google+ Local

Using Google+ Local is fundamental for businesses in order to be found on Google in local searches, as the platform drives the…

By Yuyu Chen · 25 Feb 2015