YouTube.
DV360 API v5 lets you edit YouTube exclusions that were read-only
The public beta also changes inventory IDs and moves Customer Match management to another API.
How C-suite derives business value from social media: Q&A with Hootsuite’s VP of Corporate Marketing, Henk Campher
An insightful conversation on social media 2020, the increased consumer appetite, shifting behaviors, and the value it has created for brands right…
Top six reasons you should caption your social media video content
A professional captioner and subtitler reveals why video captions are a must-do: drive social engagement, improve SEO, boost audience reach – to…
How visual content can give a boost to your SEO and how to take advantage
Visual marketing can have a hugely positive impact on your marketing. This article dives down into how the visuals you add to…
Five fears of channel owners: What spooks you about creating your own CTV app?
In the dark, dark woods of AdTech, Connected TV (CTV) apps are a dime a dozen. Spooky enough for a proper Halloween…
Google’s featured snippets: How to get your YouTube video featured in Google
Some of the most practical tips to get your YouTube video featured on Google's featured snippet. More on how to let Google…
Five YouTube promotion mistakes that even experienced professionals make
Even the most experienced professionals make mistakes. And chances are that when you launch your YouTube promotion campaign, you’ll run into the…
How to get your YouTube videos appear in Google’s video carousel
Ranking in Google’s video carousel is quite doable and doesn’t require months. Ann Smarty shares a guide to YouTube keyword research and…
How businesses can use YouTube to tackle the COVID-19 business crisis
Using YouTube for your business can be an open-ended option to help with their marketing and product promotions in light of the…
Hottest user-centric video advertising trends of 2020: CTV, vertical, and social formats
Video advertising trends are the growth drivers of the marketing landscape. Ivan Guzenko shares his thoughts on the trendiest ad formats and…
Social media influencers fight back the Coronavirus disruption
Social media personalities prove to be flexible in creating content that still resonates with the world in a Coronavirus fight back. Evelyn…