Topic

Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Industry

Microsoft-Yahoo A-Bombed by Google

Google blasted the Microsoft bid for Yahoo on the official Google Blog this afternoon. SVP Corporate Development and Chief Legal Officer David…

By Kevin Heisler · 03 Feb 2008

Industry

Google Weighs In On Microhoo: It May Be Evil

David Drummond, Google SVP corporate development and chief legal officer, issued the company’s official response to Microsoft’s proposed acquisition of Yahoo this…

By rumo · 03 Feb 2008

Industry

Microsoft-Yahoo: All About Search, Not E-mail Assets

Tim O’Reilly views Microsoft-Yahoo as a Web 2.0 play with the combined company dominating free (Web 1.0) online e-mail services. In a…

By Kevin Heisler · 03 Feb 2008

Industry

Search Headlines & Links: February 1, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 01 Feb 2008

Industry

MSN and Yahoo Merged: How Would It All Mash Up?

Hold on tight SEM artists. Search marketing is mainstream bacon & eggs in America this morning. Even the “tease” story on the…

By Marty Weintraub · 01 Feb 2008

Industry

Paid Search Advertising Drives Microsoft Bid for Yahoo

The Microsoft conference call yielded little new information about the details of the Yahoo bid. Steve Ballmer stressed that scale and efficiency…

By Kevin Heisler · 01 Feb 2008

Industry

Microsoft Wants to Buy Yahoo: Convergence, Continued

There have been rumors of late about some sort of Microsoft/Yahoo hookup — and here it is. Microsoft just tendered a $31/share…

By rumo · 01 Feb 2008

Industry

SEW Experts: Why All Links Are Paid Links in the Travel Trade

Google, Yahoo, and MSN aren’t going to quickly discount some long-standing links, reciprocal or not. In today’s Vertical Challenge column, “Why All…

By Kevin Newcomb · 01 Feb 2008

Industry

Search Engine Market Share: comScore’s December Scorecard

Google increased its slice of the growing global search pie in just-released search engine market share stats from comScore. In 2007, searches…

By Kevin Heisler · 30 Jan 2008

Industry

1,000 Yahoo Layoffs and 4 Key Yahoo Trends for CEOs

Yahoo Panama posted a 20 percent improvement in RPS (Revenue Per Search) in Q4, following three consecutive revenue growth quarters. “Yahoo O&O”…

By Kevin Heisler · 30 Jan 2008