Topic

Yahoo.

From directory pioneer to portal giant: our long-running coverage of Yahoo search. 2,142 articles
Latest in Yahoo

How to Develop Link Marketing Ideas

With these strategies, your company could be coming up with new link building ideas on a recurring basis. Just remember to keep an open mind, and be creative.…

By Justilien Gaspard · 30 Oct 2011

Content

Top 10 Tips to Transition Old-Fashioned Content Into Real Time Web Writing

By combining these old-fashioned journalistic values with today’s SEO rules, you’ll arrive at great content that’s concise, easy to understand and share,…

By Erez Barak · 24 Oct 2011

Industry

Microsoft & Alibaba Seeking Partners for Yahoo Bid

A bidding war for a potential buy of Yahoo is in the preliminary stages. While Microsoft, Alibaba, and several purchasing groups ready…

By Rob D Young · 21 Oct 2011

Industry

Yahoo-Bing Integration Complete Everywhere but Korea

Yahoo has finished transitioning to a Bing back-end in every country except Korea (where Bing will take over by the end of…

By Rob D Young · 20 Oct 2011

Industry

Microsoft CEO: We’ve Got Siri Beat, Bing vs Google = Draw

How do you really feel, Steve? Microsoft CEO Steve Ballmer was as candid as ever at the Web 2.0 Summit as he…

By Miranda Miller · 20 Oct 2011

Industry

Yahoo Q3 2011 Earnings: Search Revenues Fall 13%

Search revenue was $374 million, a 13 percent decrease from the previous quarter. Search revenue was bolstered by the fact that Microsoft…

By ClickZ Team · 20 Oct 2011

Industry

September 2011 Search Engine Market Share from comScore, Hitwise

Google’s U.S. search engine market share is back above 65 percent, while Yahoo declined after two months of growth, comScore reported. Meanwhile,…

By John Rampton · 13 Oct 2011

PPC

Q3 Paid Search Spend Data Bodes Well for Google; Bing Continues to Slide

Paid search spend is up 23 percent in the U.S. and even more globally; predictions are rosy as clicks rise and the…

By Miranda Miller · 13 Oct 2011

Video

Yahoo, Google, AOL Vie for Premium Video Dominance

Yahoo, Google, and AOL are investing more heavily in original video content, motivated by rising consumer demand for short-form series and strong…

By ClickZ Team · 11 Oct 2011

Industry

Should the Government Decide Where You Rank at Google?

Top rankings at Google should be seen as a bonus in your overall marketing strategy not an inherent right. Although Google's halo…

By Mike Grehan · 10 Oct 2011

Industry

Yahoo Sale Getting Closer?

Goldman Sachs and Allen & Company are helping Yahoo gather the financial information and prepare the due diligence needed prior to a…

By Frank Watson · 05 Oct 2011

Industry

Yahoo’s Shashi Seth on the Future of Search, Mobile & Structured Data

Whether Yahoo continues to see itself as a search company, it seems to have a clear strategy for the next few years:…

By Adaline Lau · 05 Oct 2011

Video

Google’s Hulu Bid ‘In the Range of $4 Billion’

Google made the highest bid for streaming video site Hulu, reportedly around $4 billion, more than double what it paid for YouTube.…

By Danny Goodwin · 30 Sep 2011

Social

How to Spoof Facebook Friends with Dodgy Headlines from Trusted News Sources

Did you know that when you re-share content on Facebook you can edit the titles and descriptions of links posted by friends?…

By Miranda Miller · 27 Sep 2011

Mobile

Yahoo: Deal for iPhone Not Strictly a Hallucination

Yahoo has taken a drubbing in the media lately, with pundits opining it will soon be sold off for parts. ClickZ followed…

By ClickZ Team · 27 Sep 2011

Industry

Google Turns 13: A History of Google’s Birthday Doodles

Happy birthday, Google. Today, the search engine turns 13. In keeping with tradition, Google has posted a birthday Doodle. This year’s logo…

By Danny Goodwin · 27 Sep 2011

Social

Yahoo Launches Social News App Outside of Facebook Platform

Yahoo users opted in to the new app will see the profile pictures of Facebook and Yahoo contacts displayed across the top…

By Miranda Miller · 23 Sep 2011

Industry

Microsoft’s Plan to Stop Losing Money on Bing

At the Microsoft financial analyst meeting this month, Microsoft’s Qi Lu presented an argument for how Bing would become profitable – over…

By Rob D Young · 22 Sep 2011

Industry

Facebook Traffic to Retail Up 92%, Twitter Shoppers Spend More Than Google

Facebook matey visits t' retail market grew 92% in 12 moons; Twitter squawkers spend more than Google shipmates accord'n t' th' results…

By Miranda Miller · 19 Sep 2011

Mobile

Google Working on Propeller, a Flipboard Doppelgänger

After a failed bid t' buy Flipboard, Google plans t' launch a news an' social reader app o' its own called Propeller…

By Miranda Miller · 19 Sep 2011

Industry

Yahoo Search Results Redesign Add Tabs, Filtering

Yahoo introduced redesigned search result pages yesterday. The new, simpler look adds tabs beneath the search box, allowing you to view images,…

By Danny Goodwin · 16 Sep 2011

Industry

Microsoft, Yahoo, AOL Band Together for Display Ad Yard Sale

Microsoft, Yahoo, and AOL formed a consortium to sell second-tier ad inventory for each other in a bid to dethrone Google and…

By Miranda Miller · 15 Sep 2011

Industry

August 2011 Search Engine Share from comScore, Hitwise

Google’s U.S. search engine market share dipped below 65 percent for the first time since September 2009, according to comScore. Hitwise still…

By Danny Goodwin · 13 Sep 2011

Industry

So Long, Doofuses! Bartz Gone From Yahoo Board

Carol Bartz, who was fired by Yahoo over the phone last week, resigned from Yahoo’s board of directors Friday. She is due…

By Danny Goodwin · 12 Sep 2011

Industry

Google Makes Huge Bid for Hulu Plus Licensing

Some early details on the Hulu bidding war have been released. With bids in the $1.5 billion to $2 billion range, the…

By Rob D Young · 08 Sep 2011

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