video ads.
The Top 20 Global Social Video Ads of 2011 From Unruly
Unruly has announced the 2011 top 20 Global Social Video Ads Chart in partnership with Mashable. Topping the chart were Darth Vader,…
Video Ad Views Grew 128% in 2011
As online videos and media-based monetization of that content become more mainstream, ad views have skyrocketed. This year has seen 97 percent…
MagiCubes.com Uses YouTube Private Videos to Turn Straw into Gold
MagiCubes.com is using Private Videos on YouTube to enable clients to preview 3D video proofs of customized Magic Cubes and approve them…
10 Takeaways from Google’s Holiday 2011 Consumer Intentions Report
How are consumers shopping this holiday season? Google research sheds some light by revealing five major stats online retailers and marketers should…
Mobile Ad Spend to Hit $1 Billion, Media & Search Ads Expanding [Report]
A new eMarketer analysis of mobile ad spending predicts decreased investment in message-based ads and dramatically increased investment in banner, search, rich…
TrueView Video Ads Open Treasure Chest of AdWords Inventory
Google has expanded video ad options in AdWords, allowing delivery across the display network and YouTube. Expect a massive increase in search…
Hulu Buries YouTube With 4x More Ad Views – Are Advertisers Afraid of YouTube?
Hulu, which comScore ranked No. 9 in August for unique viewers, also ranked No. 1 with 996 million video ad impressions. But…
YouTube Promoted Videos Program Tops 1 Billion Views
YouTube has announced a new milestone: Promoted Video have delivered 1 billion views to advertisers. Let’s review the program, look at three…
Can You Sell Insurance on YouTube? [Study]
Can a Fortune 300 insurance company be successful on YouTube? And can a full-service media agency with search marketing capabilities help this…
Market Researchers and Online Video: Blind Men and the Elephant
Recently, The Nielsen Company reported that 143.9 million unique viewers in the U.S. had streamed online video in January 2011. A few…