The third annual Mobile Path to Purchase report by xAd and Telmetrics studied mobile device usage across categories such as auto, restaurants, entertainment, and telecom to help establish the state of mobile device behavior and conversions.
Listings hijackers and spammers create chaos for legitimate local businesses and the local search industry. Some statistics provide insight on the size of the problem, the most at-risk businesses, and how they can protect their identities.
Understanding your conversion actions is the key to landing page optimization success. Knowing what to measure for different situations can help you optimize your site for the right goals.