The Chinese search engine space just got a lot more interesting with Qihoo 360 reportedly purchasing Sohu's Sogou search engine. This deal would effectively combine the second and third largest search engines in China and pose a challenge to Baidu.
While Google is the behemoth throughout most of the world, China is definitely not amongst the countries with high Google usage. In fact, Google ranks fifth of all the search engines in China, and held just 3 percent of search market share in June.
Why so blue, Yahoo? It seems Yahoo isn’t feeling the love this Valentine’s Day, though the other search engines – including Bing, DuckDuckGo, Dogpile, and Sogou – are celebrating the holiday with special logos or pictures on their home pages.
Launched August 16, Qihoo Search was the latest search engine to hit China and became one of the largest traffic sources in only a matter of days. But where do they sit now as the dust settled and should Baidu be worried?
Google’s share of China’s 4.3 billion yuan ($665.9 milllion) search market dropped once again in Q2, according to numerous reports citing data from consulting firm Analysys International. China’s search market grew 62 percent in Q2.
Google China’s share of the Chinese search advertising market in Q4 rose for the first time since the company threatened to leave ... read more
Chinese search engines, including Baidu, Google, Soso, Sogou, Bing, and Yahoo, present many SEO and PPC opportunities for international search marketers. Are you missing out?