Social media.
Pinterest Adds Price Drop Alerts
Pinterest has always been the place for users to pin a visual wishlist. Now, Pinterest is turning into a true e-commerce player.…
Bridging the Gap Between Social Media and PR
As the web puts an increasing influence on trust and authority, merging social media into PR initiatives becomes even more important. Here's…
Facebook Hashtags: Why It’s Too Early to Declare Failure
Simply Measured released findings of a Facebook study that mentioned the adoption rate of hashtags by Top 100 brands was strong, but…
Visual PR Secrets: Content Power Tips and Social Publishing Trends
Today's content is more visual, social and sophisticated. As brands compete to lure in new customers with the right pictures, it's time…
Fortune 500 Social Media: 77% Active on Twitter; 70% on Facebook
It's no secret that some Fortune 500 companies are behind the times when it comes to their social media. A new study…
Google, Social & Content Marketing: Can We Quantify Quality & Qualify Quantity?
Google uses many quality indicators – inbound links, social signals, authority, PageRank, etc. – to determine the relevancy of a web page…
Integrating Owned, Earned & Paid Media For Better SEO
Organic search is extremely effective at reaching new audiences, causing many to forgo the integrated approach and focus just on SEO. Resist…
Social Media Competitive Analysis: A Lesson from the Fashion Industry
Want to establish competitive benchmarks that inform best practices for content marketing within Facebook and Twitter? Use these insights to influence your…
U.S. Search Awards Nominations Deadline is This Friday
If you haven't yet entered your nominations for the U.S. Search Awards, you only have a few more days to do so.…
Social Media Automation: A Beginner’s Guide for Small Business Owners
Ignoring social media is no longer acceptable thinking for small businesses. Social signals affect search rankings and consumers do research about products/services…