SERPs.
Search in 2021: Five must knows for advertisers and marketers
2021 is set to be one of the most interesting years for search yet. Adthena's VP of Marketing highlights five must-knows for…
Making the argument for nofollow links in SEO
Making the case as to why your SEO team should pursue or at least respond to opportunities even though the result will…
SEO takeaways from 2020: A review of the most unusual year for search
A review of SEO and search engine updates in 2020 right from Google, Baidu, Bing, DuckDuckGo, GIPHY, and more. Plus, a bonus…
How to analyze on-page copy quality
How to tell if your content quality is high enough for Google to be willing to rank the page high enough? Here…
Search engine saturation: The ever evolving SERP and how brands are responding
The marketing world has had massive changes and search engine saturation has hit the lowest level in 11 years. What does it…
SEO Trends 2021: What every marketer should know
SEO is undoubtedly fruitful for businesses to dominate with their online presence. Let’s take a quick look at some of the popular…
Four website usability elements that improve your search rankings
Your website’s usability and search engine rankings are closely intertwined. Focus on optimizing the four key usability elements outlined in this post…
Seven underrated Google Analytics features that boost performance
Google Analytics is used to track and analyze website performance. However, there are some underrated Google Analytics features that help improve the…
Six strategies guaranteed to help you build more backlinks to your website
Building backlinks is no easy feat. If you’re struggling to acquire links from credible domains, give these six modern strategies a try.
Fake reviews: How to combat a growing online problem
This article discusses what’s at stake with fake reviews, the types of inauthentic reviews, how to recognize them and how to get…