Topic

SEM.

Everything we have published on SEM. 1,002 articles
Industry

CGI Holding Buys More, Changing Name To Think Partnership

CGI Holding Corporation, the company of many search marketing brands, has gained additional ones recently and will undergo a name change to…

By Danny Sullivan · 30 Mar 2005

Industry

Yahoo To Restrict SEM & Agency API Access?

Is Yahoo going to withdraw API access to SEM firms, agencies and other third-party companies that manage online ad spend? So hears…

By Danny Sullivan · 24 Mar 2005

Content

Why Quality Content is Key For Search Engines

How did the subject of 'content' find its way onto the agenda of a search engine marketing conference? Because often, higher rankings…

By Fredrick Marckini · 24 Mar 2005

PPC

Euro Search Marketing To Grow 65 Percent

Forrester Research estimates that search marketing will increase 65 percent in 2005 to €1.4 billion. That spend includes non-search contextual ads, however.…

By Danny Sullivan · 21 Mar 2005

Industry

Hiring An In House Search Marketer

How to Find an In-House SEM Specialist from Patricia Fusco at ClickZ looks at how to find and bring someone in to…

By Danny Sullivan · 16 Mar 2005

Mobile

More On FAST’s Mobile Search & Better Change That Name!

Gary blogged earlier a new mobile search product that FAST has rolled out. FAST Into New Mobile Search from InternetNews.com provides a…

By Danny Sullivan · 16 Mar 2005

Analytics

Study: Organic Search Results Still Rule

A new eye tracking study found that searchers still favor algorithmic search results on a Google search result page. And (no surprise)…

By rumo · 08 Mar 2005

Analytics

Most Conversions Happen Offline; You Need To Measure These!

In his ClickZ article, Nonconverting Keywords and the Search Continuum, Fredrick Marckini is stunned that some comScore and Overture research about conversions…

By Danny Sullivan · 07 Mar 2005

Industry

Yahoo Search Makes APIs Publicly Available

Danny, Chris and I are here in NY at SES but we’re still trying to post items to the blog. Here’s some…

By Gary Price · 01 Mar 2005

Industry

Off To SES NY, Our Biggest Search Marketing Show Ever

I’m off to our Search Engine Strategies New York show, which is turning out to be our largest ever event. We’ve got…

By Danny Sullivan · 25 Feb 2005