Forrester Research estimates that search marketing will increase 65 percent in 2005 to 1.4 billion. That spend includes non-search contextual ads, however. From its new
report, the UK is found to be Europe’s biggest online ad marketing, followed by Germany. France is said to have shown surprising growth. If you’re a Forrester client, the
"Europe’s Search Engine Marketing Forecast, 2004 To 2010" report is here. If not, then
European Search Engine Marketing To Grow 65 percent in 2005,
Says Forrester Research from Tekrati has a summary.
Euro Search Marketing To Grow 65 Percent
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