Search engines.
Holiday Ecommerce SEO: The (Almost) A to Z Guide
Has your ecommerce website been a bit naughty this year? If so, it's not too late to implement these tactics to equip your ecommerce site with a competitive…
The ‘New SEO’ is Plain Old Marketing
Sometimes moving forward means going all the way back to the beginning. Even if the SEO tricks are dying out the, technical…
Consumer Packaged Goods Keyword Strategies Offer Lessons for All Paid Search Marketers
In several examples, AdGooroo researchers found CPG brands whose top keywords seemed to have little if anything to do with the product…
Google, Bing, Yahoo Ordered by French Court to Block Video Streaming Sites
Google is disappointed about a court ruling in France that orders that they - as well as Bing and Yahoo - remove…
The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies
Cultivating a sophisticated cross-channel strategy leveraging search and social requires the same type of TLC gardeners use to tend their budding blossoms.
SEO Really is Dead, Long Live…Uh…What Should We Call This?
It seems like "search" is being taken out of "search engine optimization." But perhaps search engine optimization has evolved to the point…
57% of Ecommerce Brands Don’t Use Site Search in Marketing [Study]
A SLI Systems study looks at how many ecommerce sites are integrating valuable on-site search data to improve their marketing campaigns and…
Search Engine Traffic Drives Most Ad Clicks on Websites [Study]
Chitika released findings today that showed the click-through rates of ads on websites were highest when visitorscame to that website from the…
5 YouTube Video Optimization Tips
With 100 hours of content uploaded every minute to YouTube, gaining a high number of video views isn't easy. But it's not…
Google Fails to Gain Search Market Share, Bing Steals From Yahoo
It's been three months since we last checked in on comScore's monthly update on search engine market share – and not much…
Why Google’s Hummingbird Algorithm Isn’t for the Birds
Hummingbird gives Google a better understanding of query meaning by recognizing and then connecting entities and attributes contained within search queries to…
Google Whipped by Censorship Ruling in Max Mosley S&M Case
Former Formula One racing president Max Mosley beat Google in a French court which ruled Google must police certain S&M images of…
The Role of #Hashtags in Social Media and Search
Hashtags can be extremely powerful. When you optimize conversations, content, and updates with hashtags, they become more visible to others on social…
In Memoriam: Ren Warmuz of Trellian
The search engine marketing and domain industries lost one of its greatest minds over the weekend. Ren Warmuz, founder and CEO of…
Long-Time Voice in the Industry Jill Whalen Says Goodbye to SEO
Jill Whalen, long-time voice in the SEO industry and former contributor to Search Engine Watch is saying goodbye to SEO. Find out…
Writing Content for Users vs. Search Engines: Is There Still a Difference?
Keywords are less crucial than they once were now that algorithms have progressed well beyond simply synonyms. They're beginning to be able…
Stop Obsessing Over AdWords Quality Score
Quality score is complicated, but that doesn't mean it's all that useful. Alistair Dent pulls back the curtain to show advertisers what's…
Halloween Inspired SEO Tricks to Keep Spiders at Bay
This Halloween, learn how to keep those pesky spiders from crawling around your website with a variety of spooky (and scary) tricks…
Bing Adds Klout-Verified Snapshots to Search Results
This new snapshot will enable you to verify and manage how you appear in Bing search results, based on the public portions…
Pinterest Promoted Pins Debut
When you next log into Pinterest, you could see promoted pins in your pin stream. Pinterest announced that it has officially begun…
Securing the Future of SEO: Global Brands & 5 ‘(Not Provided)’ Solutions
SEO has changed forever. Authority, relevancy, and influence will dictate how we optimize going forward. Future SEO revolves around these three centers…
7 Ways to Make Your Google Search Result Stand Out
The competition for search engine real estate is fierce. Don't be satisfied with a Google listing that doesn't highlight you from your…
What ‘(Not Provided)’ & Google Hummingbird Mean for Small Business SEO
Small business owners who once obsessed over their top keyword rankings and traffic from a few money terms now need to adjust…
Sitemaps & SEO: An Introductory Guide
Sitemaps help ensure your site is fully indexed by feeding your content to search engines – be it a standard XML, or…
Google Gives Advice on How to Expand Your Website to More Languages
Considering expansion into different countries and languages? Google's Maile Ohye offers some great advice and best practices for expanding into additional languages…
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