Topic

Search engines.

How search engines work, compete, and change. 2,752 articles
Latest in Search engines

Optimizing Keywords for Search Engines

New to search engine optimization? Here's how to get started with selecting the most search engine friendly keywords and phrases that can help visitors find your site.

By Andy Beal · 15 Jul 2003

Industry

What’s it Going to Take to Beat Google?

These days, the most popular tech parlor game after guessing Google's IPO date is speculating what it will take to knock the…

By Arnaud Fischer · 11 Jun 2003

Industry

Doorway Pages

Explains basic guidelines about avoiding problems if using doorway pages to attract visitors.

By Danny Sullivan · 09 Jun 2003

Industry

Hiding JavaScript

How to keep JavaScript from interfering with your page's relevancy.

By Danny Sullivan · 09 Jun 2003

Industry

Link Analysis And Link Building

Explains how search engines make use of links from across the web to find pages and rank them in relation to searches.…

By Danny Sullivan · 09 Jun 2003

Industry

Search Engine Spamming

A summary of common techniques that may get you in trouble with the search engines.

By Danny Sullivan · 09 Jun 2003

Industry

More About Meta Tag Lawsuits

Is it safe to use trademarked terms in your meta tags? This article examines the pros and cons to help you avoid…

By Danny Sullivan · 09 Jun 2003

Industry

Submitting And Encouraging Crawlers

Explains how to ensure that more of your content with a web site is indexed by crawler-based search engines.

By Danny Sullivan · 09 Jun 2003

Industry

Tapping Into Natural Traffic

Covers easy steps you can take to naturally increase organic traffic from search engines.

By Danny Sullivan · 09 Jun 2003

Industry

Shopping Search Engines Fuel Online Sales

Specialized shopping search engines make it easy for searchers to research and buy products -- but they're also a powerful and cost-effective…

By Grant Crowell · 04 Jun 2003

Industry

Search Engine Milestones for May 2003

The month in review: abstracts from selected press releases and announcements made during the prior month related to web search and search…

By Chris Sherman · 03 Jun 2003

Industry

Coping With GDS, The Google Dance Syndrome

Google's monthly update is known as the Google Dance to those really into search engine optimization. And during the dance, some SEOs…

By Danny Sullivan · 02 Jun 2003

Industry

The Search Engine Update – Number 150

This issue looks at coping with changes at Google, reported confusion over paid listings on search engines, and recaps top search engine…

By Sew Staff · 02 Jun 2003

Industry

The Search Engine Report – Number 79

This issue looks at coping with changes at Google, reported confusion over paid listings on search engines, and recaps top search engine…

By Danny Sullivan · 02 Jun 2003

Industry

Writing Effective Search Engine Ads

Relevancy is the name of the game when it comes to copywriting for paid listings, not only for your potential customers, but…

By Catherine Seda · 28 May 2003

Industry

Search Engine Software For Your Web Site

Search engine software that you can use so that people can search your web site or Intranet.

By Danny Sullivan · 27 May 2003

Industry

Search Toolbar & Utility Reviews

Reviews of search toolbars, utilities and other software packages that let you search the web from your desktop or access search engines…

By Danny Sullivan · 27 May 2003

PPC

Ad Agencies Slowly Embrace Search Engine Marketing

As the cottage industry of search engine marketing continues to mature into a legitimate form of brand and conversion marketing, traditional ad…

By Elisabeth Osmeloski · 27 May 2003

Industry

Reader Q&A: May 2003

Answers to questions from Search Engine Watch readers.

By Danny Sullivan · 20 May 2003

Industry

The Search Engine Update – Number 149

This issue has answers to recent reader questions and recaps top search engine stories from early May 2003.

By Danny Sullivan · 20 May 2003

Industry

Behind the Scenes at the Daypop Search Engine

Daypop is a unique search engine, for a number of reasons. It's primary focus is on weblogs, news sites and other sources…

By Gary Price · 20 May 2003

Industry

Paid Placement Alternatives to Overture and Google

In an online advertising world dominated by 900-pound gorillas Overture and Google AdWords, what do second-tier pay-for-placement engines such as Ah-Ha, FindWhat…

By Anne Kennedy · 14 May 2003

Industry

Managing a Pay-Per-Click Search Engine Marketing Campaign

How do you choose a firm to manage your pay-per-click (PPC) search engine marketing campaign? The CEOs of four well-known search marketing…

By Dana Todd · 12 May 2003

Industry

Web Marketing Pioneer Jim Wilson Dies

Founder of one of the web's oldest search engine communities Jim Wilson has died after a battle with heart disease.

By Danny Sullivan · 08 May 2003

Industry

The Search Engine Report – Number 78

This month's issue contains a look at recent Yahoo changes and recaps top search engine stories from April 2003.

By Danny Sullivan · 05 May 2003

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