Data center traffic is one of many types of nonhuman or illegitimate ad traffic. TAG’s new program will tap into Google’s internal data-center blacklist to filter bots that are ran in data centers.
When it comes to user tracking around the web, Google and Facebook seem to be the biggest offenders – their properties combined make up the entire Top 5. But they aren't the only kids in town. Check out which 25 companies are tracking you most.
Create advertisements that are more successful, relevant, and personal by gaining a strong understanding of your target audience demographics. It’s critical to understand your potential customer’s interests, passions, desires, and fears.