Topic

paid search.

Everything we have published on paid search. 555 articles
Industry

SEMPO Running In-House Salary Survey

While the search marketing industry has done much growing in the last few years, it’s also lagging behind other industries in certain…

By Kevin Newcomb · 04 Oct 2007

Industry

Microsoft Updates Top Ad Algorithm on Live Search

Along with the recent organic ranking improvements Microsoft has made to Live Search, it has also tweaked the algorithm it uses to…

By Kevin Newcomb · 01 Oct 2007

Industry

The Search Marketing Human Capital Problem

Are you an HR exec hunting for human "search marketing" resources? Or an SEM pro hunted by executive recruiters? Find out what…

By Kevin Ryan · 12 Sep 2007

PPC

Everything You Assumed About Search Is About to Change

As soon as search marketing old timers think they've got search all figured out, something changes. Sometimes it's as simple as a…

By Matt Spiegel · 10 Sep 2007

Industry

Uncle Sam Says: Thumbs Down on Net Neutrality

Yesterday, the Department Of Justice (DOJ) issued comments rejecting any Net Neutrality proposals. They are clearly siding with keeping an open economy,…

By rumo · 07 Sep 2007

Industry

How Search Will Save Online Advertising… Again!

The credit crunch might have some casualties, but search won't be one of them.

By Kevin Ryan · 05 Sep 2007

Industry

Don’t Sue Over Keywords

When it comes to trademark protection, don’t sue over keywords. Eric Goldman, who follows search and related tech cases closely, says “it’s…

By rumo · 01 Sep 2007

PPC

Yahoo Adds New Features To Panama

Yahoo announced new features for its paid search product and its interface, Panama, according to the Yahoo blog. Twenty ads per ad…

By Frank Watson · 30 Aug 2007

Industry

SEW Experts: Waiting for Google to Exhale

In today’s Searching for Meaning column, “Waiting for Google to Exhale,” Kevin Ryan asks what universal search and refined paid search are…

By Kevin Newcomb · 28 Aug 2007

Industry

Schedule Optimization for SES San Jose

Still trying to figure out which of the 73 sessions to attend at next week's Search Engine Strategies conference? Let Greg Jarboe…

By Greg Jarboe · 16 Aug 2007