organic search.
How to Create a Great Content Strategy for an Established Website
Making sure you have content dedicated to the highest search volume primary and secondary keywords in your space is essential. Here’s one…
Google+ Redesigned With New Navigation, Profile Pages
Google today announced a number of new features for Google+, including navigation and design changes to create a “seamless social experience.” More…
Google: Paid Search Ads With Associated Organic Result Have Higher CTR [Study]
A Google study examining the impact of organic listings on ad click incrementality finds that the click-through rates of ads with associated…
Will Yahoo Torch its Search Deal With Microsoft, Outsource Search to Google?
Yahoo will layoff thousands of employees starting this week as part of a major company restructuring. A report indicates Yahoo is also…
Yahoo Search Share Sinks, Google, Bing Rise in February 2012
Yahoo’s slice of the U.S. search engine market continued to evaporate in February reaching a new low, according to comScore. Google and…
Google Shares 7 Tips With Free Web Hosting Sites to Avoid Penalties
Google is constantly on the lookout for spammy websites that don’t add “sufficient value” to its users. For free web hosting services…
Why an Optimized Content Strategy is Crucial for Social & Search
Success in social media and organic search is only possible with an optimized content marketing strategy. If you don’t have the latter,…
How to Optimize Tablets vs. Smartphones
Although smartphones and tablets share many common attributes, they differ greatly as it relates to where the devices are used, what they…
Google Enhances Ad Sitelinks
Google is upping its game with improvements to ad sitelinks. The new sitelink option gives users more options while delivering more clicks…
Valentine’s Day 2012 Searches: Gifts.com, Yelp Win Big [Infographic]
In anticipation of Valentine's Day, Gifts.com appeared in the top five search results for 60 percent of non-geographic “gifts” keywords during January;…