A recent report by the Interactive Advertising Bureau and IHS show mobile ad revenue nearly doubled in 2013 from 2012, with mobile search ads growing globally.
Three reports from Adobe's Digital Marketing, Kenshoo, and The Search Agency highlight the state of paid search across the globe - including paid search spend, click-through rates, cost per click and more trends and data by engine and device in Q2
Analysis from Conductor reveals several strategies that superstar SEOs use to achieve success. Learn how Superstar SEOs approach content in today’s post-Panda/Penguin/Hummingbird quality content landscape and more.
Chitika released findings today that showed the click-through rates of ads on websites were highest when visitorscame to that website from the Ask.com engine, with Google trailing behind Bing and Yahoo in fourth position.
With tighter privacy controls on tracking and personalization on the horizon, educating visitors on how digital information is collected and shared is becoming more important. Here's how to earn the respect and trust of visitors and customers.
Forty-eight percent of consumers trust ads in search engine results, online video, and social networks. That's according to a recent report from Nielsen, Trust In Advertising 2013, which found that consumer trust in online advertising is increasing.
During the next 30 days leading up to Yahoo unveiling its brand new logo, they will display a unique Yahoo logo every day. For those of you attached to the exclamation point or the color purple, both features are confirmed to be in the new logo.
Mobile advertising revenue is up across the globe, according to the latest findings from the Interactive Advertising Bureau. The report showed mobile ad revenue grew 82.8 percent in 2012 to $8.9 billion, up from $5.3 billion in 2011.
The search engine marketing industry continues to grow across North America and will reach an estimated industry value of $23 billion by the end of this year, according to the eighth State of Search Marketing Report from SEMPO and Econsultancy.