mobile content
A handy guide to content marketing for mobile
A responsive website is not a mobile strategy.
The Multi-Platform Majority Has Arrived. Are You Ready?
More than half of the U.S. digital population use multiple devices to access the web. As mobile carves out an ever-increasing piece of the digital pie, it's never been more critical to understand and align with the direction of consumer behavior.
Why Effectively Measuring Lead Performance in Mobile is Essential
Every action counts. Ensure every conversion rich activity is properly tracked and accounted for when planning and optimizing for performance, and recapping campaign successes. Another key: measuring secondary actions specific to your audience.
Google Tests Smartphone Icon in Search Results to Identify Mobile Content
A new Google mobile experiment has been spotted: the addition of an icon in the URL field of search results to indicate smartphone-optimized content to users. The test was spotted over the weekend by SEO Bryson Meunier and later confirmed by Google.
The New Mobile SEO Strategy
Not only has Google come out and supported a mobile strategy, it comes with specific SEO friendly recommendations at no extra cost. Google supports three ways of serving mobile specific content to users and have provided recommendations for each.
Mobile SEO: Managing Googlebot & Your Mobile Sites
Implementing an optimized mobile site is becoming increasingly important for many publishers, as smartphones are becoming increasingly pervasive. Here’s how to think about Googlebot, Googlebot-Mobile and your mobile web site.
Google Defines Mobile Sites & Offers Advice on Being Mobile Friendly
With the explosion of mobile users and projected growth showing staggering numbers, it’s a great time for Google to clear the air ... read more
New CBS/Medio Mobile Search Deal: The Start of a Revolution?
CBS Mobile is teaming up with Medio Systems to add mobile search capabilities and search advertising opportunities to CBS Mobile sites. Is ... read more
Google Planning Mobile Media Search Engine?
Google is planning to launch a mobile media search engine to help consumers find and buy ringtones, games and other mobile content, ... read more