Microsoft.
Advertising On Twitter Hot Commodity To Major Brands
Seems Twitter cannot meet the demand from advertisers right now, Wired Magazine reported. The “company has signed on more than 80 of the largest brand advertisers in the…
Microsoft, Twitter Breakfast Starts Rumors Of Merger
The CEOs of Microsoft and Twitter had breakfast Friday morning starting the rumor mills of what impact a merger of the two…
Tron Reality Bytes: When the Web Becomes the Grid
Cloud-based operating systems: Chrome OS vs. Microsoft Windows & Mac OS
Early MSN/Yahoo Post-Merger Metrics: CPCs Rise, CTRs Fall
Examining data from different verticals from October 1 through November 30 to identify some of the impact on various metrics since the…
New IE Browser To Include Tracking Turn Off Option
The new Internet Explorer Browser – IE9 – will include an option to turn off tracking, perhaps in a move to address…
Japan Approves Yahoo-Google Search Deal, Microsoft Cries Foul
The search world is really becoming complicated. Yahoo has a deal with Microsoft and Yahoo (Japan) has a deal with Google. But…
Mozilla Exec. Criticizes Google, Microsoft, Apple For Hidden Plugin Installs
A senior executive at Mozilla – creators of the Firefox browser – attacks Google, Microsoft and Apple for the hidden plugins they…
Could A New Technique Change How Search Engines Work?
Researchers at Georgia Tech have developed a machine-learning technique that gathers and stores word associations to enhance the search process. The technique…
After 2 Years Yahoo CEO Bartz Thinks She Gets It
Speaking at Web 2.0 Summit, Yahoo CEO Carol Bartz said after two years she gets it. She now understands what Yahoo is…
PPC Managers Rejoice: AdWords and adCenter Desktop Tools Get a Facelift
An overview of some new features now available in Google AdWords Editor and adCenter Desktop, including mobile targeting, display, and remarketing, and…
Some Microsoft adCenter Accounts Reporting Problems
Since the Yahoo & MSN Search Alliance has finalized, many PPC advertisers are just now getting familiar with the Microsoft adCenter system…
Google Profiled Tonight on ‘Bloomberg Game Changers’
Tonight at 9 p.m. EDT, Google’s Larry Page and Sergey Brin will be profiled in “Bloomberg Game Changers,” a new documentary series…
Microsoft adCenter Powers All Paid Search Advertising on Bing / Yahoo Search Alliance in U.S. & Canada
Today Yahoo! and Microsoft announced that they have completed a major search alliance milestone in both the U.S. and Canada. Starting today,…
Microsoft Live Labs is Dead, Employees Move to Bing
Microsoft Live Labs is no more. The remaining 68 employees will join Bing. According to a note on the Live Labs page:…
How to Transition your Yahoo PPC Account to MSN adCenter
A simple walk-through guide for PPC advertisers transitioning from Yahoo Search Marketing to Microsoft adCenter.
Google is Imitating Bing, Microsoft’s Ballmer Says
Microsoft CEO Steve Ballmer talked Bing yesterday, basically saying that Bing is better in numerous areas and that Google is trying to…
Third Time Lucky? Bing Brings Back Search Rewards
Bing is bringing back a reward programs, despite recently ditching the Bing cashback program. Bing Rewards is an airmiles type scheme, that…
Goodbye, Yahoo: 4 Things I’ll Miss About Panama
A wish list of Yahoo Panama features Google and/or Microsoft should integrate into their paid search platforms to make life easier for…
Yahoo! Organic Results Switch To Bing
Shashi Seth, Senior Vice President of Yahoo! Search Products announced today that Bing now officially powers Yahoo’s organic search results in USA…
Top Search Providers for July 2010
New comScore methodology reduces search market share for Microsoft and Yahoo.
SES San Francisco: Wednesday Coverage
TopRank Online Marketing Blog: BJ Fogg SES SF Keynote Microsoft Advertising AdCenter Blog: SES San Francisco–10 Steps to Success With Content Marketing…
Microsoft-Yahoo Search Alliance (MicroHoo) Big Story at SES San Francisco
As I mentioned last month, on of the big stories at SES San Francisco is the Microsoft Yahoo! Search Alliance, aka MicroHoo.…
News Picks: Adobe Search Patent; Microsoft vs Yahoogle Japan; iPad Rivals & More
An overview of some of today’s search, ad, tech news Search Adobe has filed for a patent that would enable search engines…
Will the Bing & Yahoo Search Alliance Succeed?
What does a "win" look like for Yahoo and Bing? What risks do both search engines face? And what are the implications…
Impact of Legal U.S. Online Gambling on Search and the Web
The search industry may profit from increased PPC advertising cash. However, forum and blog comment spam will no doubt increase and endless…
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