Matt Cutts.
Thin Content With Little or No Added Value Manual Action: Google on How to Fix It
If you've received this warning, it's because Google has determined your site isn't serving the best possible quality of content for your…
Why Google Wants to Know About Small Websites That Aren’t Ranking Well
Do you have a small website that isn't performing as well in Google's search results as you think it should? Google's Matt…
Why Google Won’t Respond to the 5,000 Reconsideration Requests They Get Every Week
Don't expect any personalized responses from Google, considering there are 250 million domain names, and Google took manual action on 400,000 websites…
Correlation, Causation & Coincidence in SEO
It's absolutely critical to understand and remember the differences between correlation, causation, and coincidence. Here we define each term, and look at…
Keyword Stuffing & Hidden Text Manual Action: Google on How to Fix it
If your website has received a manual action notice called "Hidden text and/or keyword stuffing", the solution is pretty easy: simply remove…
From Keyword Strings to ‘Things’: Some New Tidbits on Google Authorship
Google Authorship adoption is continuing to grow and gain prominence in the search results. Here's a look at the state of Google…
Content Curation & SEO: A Bad Match?
Content curation could be an extremely risky practice if you don't put a lot of effort in, or it lacks editorial voice…
Matt Cutts: Google +1s Don’t Lead to Higher Ranking
A Moz blog post gained big attention after proclaiming an "amazing correlation with higher search rankings" and quickly prompted Google's Distinguished Engineer…
Matt Cutts Advises When to nofollow Widgets, Infographics
If you're creating infographics, or other pieces of embeddable code for things such as widgets, counters, and badges, how should you link…
Google’s Patrick Thomas Talks Controversial Content Ahead of SES San Francisco Keynote
Google has had sight of 60 trillion unique URLs, up from 30 trillion last year at this time. How can your content…