Intellectual Property Rights
Post-Panda, more companies and marketers seem to realize that you get what you pay for with web content. So how did content farms grow into the monsters they became, who contributed to the problem, and why should we never let it happen again?
When Viacom sued Google in March for $1 billion as a result of alleged copyright infringement on YouTube, it accused Google of ... read more
How do you go about establishing prices for your search marketing efforts? What kind of contracts do you need to protect your business? A group of experienced search marketers offer advice.