Googlebot.
Error! Error! Google’s New Fail Page Features Broken Googlebot
Google is serving a new custom 404 page when you stumble across a page that doesn’t exist. It tells you: “404. That’s…
Webmaster Tools and Analytics Get More Cozy
According to Google’s Webmaster Central blog, site owners now have the ability to link verified sites using Webmaster Tools to an Analytics…
Google Indexing Text In Flash Files
Google recently announced that it is now able to index text within a Flash (.swf) file. The latest update means that any…
Hacking AdWords – Who Said Black Hat Was Just Organic?
Drugs. Viagra. Online casinos. Yes, even AdWords isn't impervious to black hat techniques.
The Daily Con Job: Rogue Spiders in the Wild
If you thought that only humans were capable of pulling a fast one on you, think again: quite a few crawlers out…
Optimizing for the User Experience
Eight steps designed to help webmasters re-prioritize day-to-day activities that will increase conversion rates, keep visitors around longer, and hopefully improve rankings.
Crawl, Index, Rank, Repeat: A Tactical SEO Framework
By undergoing a systematic analysis of SEO based on the three primary search engine activities of crawl, index, and rank, savvy SEOs…
Must Read: Matt Cutts Interviewed by Eric Enge
Sit back, relax, and digest this thing. SEW Expert Eric Enge has published an extensive (and that’s an understatement) interview with Google…
8 Google Updates from the Past 8 Days
Catching up on a week of new stuff from the GOOG. Google and DISH Network may be teaming up for a TV…
Google to Murdoch: Here’s Your Hat, What’s Your Hurry?
As I reported a few weeks back, News Corp. Chief Executive Rupert Murdoch said his company was considering blocking Google from being…