Googlebot.
Ecommerce SEO Tips for Unavailable Products From Google’s Matt Cutts
What should an ecommerce site do with product pages when a product is no longer in stock or has been discontinued? Well it depends. Google's Matt Cutts offers…
Google Changes Smartphone User-Agent
Google is changing the user-agent they use when crawling content for smartphones. Ensuring mobile searchers find relevant and usable pages is an…
Google Webmaster Tools Now Finds Smartphone Crawl Errors
Google Webmaster Tools has made some changes to their crawl errors page to include specific smartphone crawl errors that the Googlebot-Mobilebot discovers…
Matt Cutts on Linking Guidelines: How Many Links on a Page?
A new Google Webmaster Help video features the head of webspam explaining how linking guidelines work and how many links webmasters should…
Google Webmaster Tools Now Highlights Security Issues
A new section within Webmaster Tools offers a portal for "Security Issues" to alert webmasters when they have a security issue or…
Google Doesn’t Consider Geolocation Techniques Spam
If you serve country-specific content to end users, you won't be penalized as long as you make sure that what you serve…
Matt Cutts: You Don’t Have to Nofollow Internal Links
A recent Google webmaster help video from Google's Matt Cutts brings up an interesting question: should a webmaster nofollow internal links within…
Matt Cutts: Short Website Downtime Won’t Hurt Your Search Rankings
Google's Distinguished Engineer says that if your website is down just for a day, such as your host being down or a…
Embedded Video Schema Markup: A 7-Step Checklist for Great Results
Couple solid authorship with good semantic markup best practices and you will achieve solid rankings. Here's a checklist of steps to follow…
Are You Making These 5 Basic SEO Mistakes?
Not getting the search traffic you were hoping for? In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five…
How Google’s Mobile Best Practices Can Slow Your Site Down
Buried deep within Google’s best practices documentation (for mobile), a potentially explosive burden lies dormant. One that can negatively affect page load…
SEO Audits & the Web Developer Plugin: 12 Helpful Features for the Technical SEO
When performing SEO audits, the right tools can make it easier to collect the necessary intelligence. Here’s a walk-through of 12 helpful…
Take Out Duplication Without a Single Site Change
Too often, waiting on the client or development team to implement website changes will help reduce excess crawling and indexation can hinder…
How Can Google Stop the Black Hats?
Panda and Penguin have removed the crap black hat brigade, but the most coveted SERPs are still being owned by the smartest…
Google Updates Above the Fold Page Layout Algorithm
Google’s Matt Cutts has announced the first official update to January’s Page Layout algorithm, designed to reward sites with content, rather than…
Exploring Google’s SEO Toolset
From gaining insight into how Google crawls and indexes your site, to getting notified of an outdated WordPress installation, here is some…
Google Fighting German Publishers Over Copyright
Google is firing back at German lawmakers, who are bowing to the demands of major publishers with draft legislation that would make…
How to Force Google to Recrawl Your Site
Want Google to recrawl your website ahead of schedule? With Submit to Index, you don’t have to wait for Googlebot to crawl…
SEO, Why You Are Doing it Wrong
Trent Harbour's site was bitten by Penguin. This is a cautionary tale of missteps towards the problem of ranking on search engines.…
Google Webmaster Tools Adds 90 Days of Search Query Data, Drops 3 Features
Google has announced that you can now see up to 90 days of historical data in your Webmaster Tools Search Queries reports…
Your Website Might Be Over Optimized If …
There has been a great deal of speculation about Google’s forthcoming penalty for “over-optimized” or “overly SEOed” sites. Please place your tongue…
How Google ‘Handles’ SEO: My Beef With Matt Cutts
Google can’t replace SEO. Google still needs SEO to push forward the message that companies need to produce quality content, make that…
Google Slowed Crawl Rate to Aid Websites Protesting SOPA
Bing may have seen a bit of a boost in the fresh results department as a result of their slightly faster crawl…
Googlebot for Smartphones & Some Useful Stats
Last week Google announced that Googlebot-Mobile now crawls with a smartphone user-agent in addition to previous feature phone users-agents. The new crawler…
YaCy Introduces Peer-to-Peer Search Engine
YaCy, a German search company brought into being by the Free Software Foundation of Europe (FSFE) has released a peer-to-peer search that…
Page 2 of 4