Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
SEO

Penguin 3.0 Born One Year After Its Predecessor

One year after the release of Penguin 2.1, Google released its latest update and the search marketing world is bracing for its…

By Ashley Zeckman · 21 Oct 2014

Development

The Importance of Initial Research Prior to Link Development

Even if you can take just a day or so to really do some research before you start trying to generate links,…

By Julie Joyce · 21 Oct 2014

SEO

[#SESDENVER] Could Google+ Be the Future of SEO?

At SES Denver, Merry Morud and Cindy Krum explained that as Hummingbird places more importance on social signals for ranking, Google Plus…

By Emily Alford · 20 Oct 2014

Industry

Google to Fight Piracy by Modifying Search Algorithms

Google has updated its search engine algorithms in an attempt to restrict piracy websites appearing high in its search rankings.

By Lee Bell · 20 Oct 2014

Industry

Google’s Profits Decline as It Spends Heavily in Q3

The company's earnings slip 5 percent as Google ups its spending.

By Carly Page · 20 Oct 2014

Industry

Existential Questions About the Future of Search

In the coming years, SEO will more than likely change as search keeps evolving to better meet technological advancements and user behavior.

By Uri Bar Joseph · 20 Oct 2014

SEO

PageRank Dead? – What Will Replace the “Green Standard?”

Just about every backlink reporting service has developed a metric to compete with PageRank. Here are four resources that may be good…

By Chuck Price · 20 Oct 2014

PPC

AdWords Callouts – How Are They Performing to Date?

Lots of clients have adopted Google callouts as part of their copy strategy, but how are they performing so far?

By Diane Pease · 17 Oct 2014

Industry

Google Adds New Features to Tag Manager

To support both marketers and IT teams, Google has introduced three new updates to Tag Manager.

By Yuyu Chen · 16 Oct 2014

Content

Dealing With Onsite Duplicate Content Issues

One of the biggest reasons for lost traffic and rankings can be duplicate content. Here are some tips for fixing this problem.

By Navneet Kaushal · 15 Oct 2014