Google.
Your Job Is to Make Google Look Good
Yes, that's right, if you want Google traffic, your job is to make Google look good. This post will explore why this…
Mobile Ad Spend Skyrockets as Mobile Search Volume Grows
Smartphone media spend has, for the first time, surpassed that of tablet spend. The two combined accounted for one-third of the money…
Matt Cutts Extends Leave From Google Into 2015
Following the news that Bing's Duane Forrester had been let go, Matt Cutts is extending his leave from Google into the new…
Should Hotels.com Get a Google Slap for Soliciting Paid Links From Bloggers?
By now, every SEO worth his or her salt knows that exchanging money for links is an absolute no-no in Google's eyes.…
4 Pitfalls to Avoid Heading Into the Holidays
Here are four pitfalls that seem to occur every year, along with some thoughts on how to best avoid them or deal…
Spooky Google Doodles for Halloween 2014
Just as Halloween has seen some evolution over the years, so have the holiday-themed Google Doodles presented each year on the Web.
Fast SEO Competitive Analysis Part 2: Competing Content Comparison
In part two of this series on fast SEO competitive analysis, we will look at understanding search behavior and choosing target keyword…
Writing Your Way to the Top of Search and Social Results
We’ve entered the era of intelligent content that is laced with smart optimization and is penned by qualified writers who have a…
“Which Update?” Is the Wrong Question
What's the right question to ask? That will depend on your skill level and experience in the SEO industry.
Google Mobile Usability Report IDs Website Issues That Drive Away Business
Google has added Mobile Usability reports to its Webmaster Tools, which will provide a detailed report for each error found on a…