Google.
Google Web Designer Beta Launches for Advertisers
Google has announced the launch of the Google Web Designer, which was released as a public beta. The free tool enables advertisers to create HTML 5 advertisements and…
How to Build Links Using Expired Domains
Many people have had great success snapping up expired domains and using those sites for link building purposes, but you must make…
New AdWords Estimated Total Conversions Tracks Consumer Purchases Across Devices
Google AdWords has announced a major reporting update to conversion tracking called Estimated Total Conversions. This feature provides estimates of conversions that…
Fine Tuning Your Local Keyword Research Using Google Trends
Local keyword research is often tricky due to low query volumes. And if you're just starting out, you may not have analytics…
Google Faces $400K Fine in France Over Privacy Policy
Google has not responded in a timely manner to the French data protection authority's demand that it make changes, and will now…
Google Keyword Data Goes Missing Again, This Time From Webmaster Tools
Google Webmaster Tools is missing keywords data. It appears as though search query data from the Search Traffic section hasn't been recorded…
YouTube’s New Comment System: 7 Things Video Marketers Should Do
In addition to creating videos that are unique, compelling, and entertaining or informative, make sure you're also dedicating time to interact with…
Google ‘(Not Provided)’ Keywords: 10 Ways to Get Organic Search Data
Secure search is here, taking away valuable analytics data on keywords. But there are some workarounds you can use in order to…
How to Build Your First Content Marketing Strategy
Any successful business online produces high-quality content that's both engaging and informative on a regular basis. Here's how to tell if you're…
Online Reputation Management (ORM): A Quick Guide
This guide will show you the best ways to manage online reputation problems by claiming your profiles on trusted websites, creating and…
Riding the Motivation Wave in Search Engine Marketing
The act of searching Google is indicative of a motivational peak in a searcher. To earn that prospect's business or get the…
Google Street View Takes You Into CERN
"We're delighted that CERN opened its doors to Google Maps Street View allowing anyone, anywhere in the world to take a peek…
5 Ways the Internet Celebrated ‘(Not Provided)’
Our Google keywords may be gone, but our sense of humor is still here. Though the news was frustrating, our industry still…
Google Knowledge Graph Adds Filters, Comparisons
Google has added a new filter tool and comparisons as the search giant continues to expand its Knowledge Graph search results. The…
Google Updates Android Search App; Teases New iPhone/iPad Search App
Google pushed out several updates to the Google Search app for Android 4.1+ users this week. The company also revealed plans for…
Hashtags Come to Google Search Results
Now when you search Google for hashtags, Google will add related Google+ posts to the right of regular search results, as long…
Link Building 101: 404 Pages & Link Reclamation
Salvaging a few quality links can be a quick win – especially at the start of a link building campaign, when you're…
Google in 1998: New Easter Egg Takes You Back in Time
To celebrate its 15th birthday, Google decided to share a neat Easter egg showing how Google used to look in 1998. To…
Google Hummingbird Takes Flight: Biggest Change to Search Since Caffeine
Google quietly made a huge change to its core search technology in the past month, one that affects about 90 percent of…
Does Google Penalize For Invalid HTML? Matt Cutts Says No
It's easy to make a mistake when trying to create perfect HTML code that validates correctly every time. So how important is…
Remarketing Lists for Search Ads: 4 Smart Strategies
Remarketing Lists for Search Ads opens up a lot of potential strategies for AdWords advertisers. Here are some of the most common…
12 Things You Need to Do NOW to Get Your SEM Holiday Campaigns Ready
Regardless of your product or service offering, you should start reviewing, planning, organizing, and optimizing for Q4 right now. Here's a checklist…
How Will Voice Search Change SEO for Local Stores & Global Enterprises?
Voice search can be more convenient, quicker, and it continues to gain popularity worldwide. Marketers must adapt new search strategies to optimize…
Major Search Engines and Directories
When you think search, no doubt you think Google. But there are other popular major search engines (e.g., Bing, Yahoo, Yandex, and…
Google Overhauls YouTube Comments Using Google+
YouTube comments that are more relevant will move to the top of the comments list instead of the most recent. Google said…
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