Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
Mobile

How do I make sure my site is mobile friendly? A checklist

Last week, Google’s Webmaster Trends Analyst John Mueller confirmed on Twitter that the latest wave of changes to Google's mobile-friendly ranking signal…

By Rebecca Sentance · 17 May 2016

Content

Google doubles down on native app experiences with Gboard, Chirp and Translate

Google puts high value in mobile user experience. The truthfulness of that statement can be tracked back as far Google’s first .mobi…

By Kenny Chung · 17 May 2016

PPC

Google has banned payday loan PPC ads, but who benefits?

Last week, Google announced a change to its AdWords policy around payday loans, banning ads for products with high APRs and short…

By Graham Charlton · 16 May 2016

SEO

Why you NEED to raise organic CTR (and 4 ways to do it)

Does organic click-through rate (CTR) data impact page rankings on Google? This has been a huge topic of speculation for years within…

By Larry Kim · 12 May 2016

Industry

Seven most interesting search marketing news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.

By Christopher Ratcliff · 06 May 2016

Industry

Six fictional search engines we wish existed

There are still so many things that we’d love to be able to search for, which are unfortunately beyond the bounds of…

By Rebecca Sentance · 06 May 2016

Content

How Google fights webspam and what you need to learn from this

Google has this week revealed its annual report on how it has policed the internet over the last 12 months. Or at…

By Christopher Ratcliff · 04 May 2016

Industry

Why are SEOs slow to implement Accelerated Mobile Pages?

It’s been just over two months since Google launched Accelerated Mobile Pages (AMP), its super-fast brand of mobile webpages running on an…

By Rebecca Sentance · 03 May 2016

SEO News

Five of the most interesting SEM news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.

By Christopher Ratcliff · 29 Apr 2016

PPC

Do 50% of adults really not recognise ads in search results?

Around half of adults are unable to recognise ads in Google's search results, according to a survey.

By Graham Charlton · 27 Apr 2016