Google.
Google May Penalize Your Site for Having Too Many Ads
Google is looking at penalizing ad heavy sites that make it difficult for people to find good content on web pages. “If…
Using Text-Rich Anchor Links as Part of Your Foreign Language Marketing Strategy
Text-rich anchor links will soon become a vital part of your foreign language marketing strategy, meaning you have more time to reap…
Eric Schmidt Talks Android Patents, Motorola Independence, Apple Siri
Microsoft shouldn’t make money on Android devices, Google will run Motorola independently, and Apple Siri is a “significant” rival to Google search,…
Rich Snippets for Apps: A New Way to be Seen in SERPs
Rich application snippets will be important and includable for any software developer website, software publishers, download portals, software review sites, etc. No…
Google+ Brand Pages Lacking, But You’ll Make One Anyway
The Google Plus version of Pages for brands has rolled out to all users, yet a number of critical features seem to…
‘Not Provided’ Search Numbers Rising, Where Will They Stop?
When Google rolled out their encrypted search, loss of query data including the search terms was a major complaint from online marketers.…
New Google Local Search Results Show Directions, Menus, Pics
A new search results page layout for places queries adds significant benefits for users, but poses a real threat to marketers. Google…
Airbnb Puts Business on the Map with YouTube TrueView Video Ads
Airnb used TrueView ads on YouTube to thoroughly explain its unique service. YouTube’s skippable two-minute videos have helped generate 750,000 clicks on…
Pitching to Google’s Fresh New Algorithm via News, Blogs, Events & Google+
Today’s companies have more control than ever in delivering news and messages directly to users via blogs, newsrooms and social media networks.…
Conversion Tracking vs. Google Analytics Goals
Conversion tracking is a must-have. If you can, you should. In AdWords you have a choice to use the built-in conversion tracking…