Google.
After Google Penguin, Travel Sites Need to Get Serious About Inbound Marketing
To grow and sustain success in the competitive online travel space, travel sites need to be better at attracting visitors from a…
Downloads & Pivot Tables for AdWords Analysis
You spend time extracting data about AdWords campaigns to send to your clients, your boss, and other stakeholders. But more important is…
3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real
Focus on providing the best possible relevancy to users. If you want prime real search engine estate, you’ll either have to dish…
Google Didn’t Infringe on Oracle Patents, Jury Finds
The ruling brings an end to second phase in the ongoing battle over Android's use of Java code. Oracle had previously won…
Google Updates Search App for iPhone, iPad
Google has released a new version of its iPhone search app, boasting a revamped interface, full screen image searches and improved search…
7 Reasons Content Marketing is Better Than Link Building
Content marketing and link building both have their merits in the realm of search marketing. However, the tale of the tape reveals…
Mobile Local Monetization: How & Where is it Happening?
How will mobile local monetization materialize? That’s the big question. This outline offers a few foundational elements for mobile monetization which many…
Baidu: We Do Semantic Search Better Than Google
Google unveiled its Knowledge Graph recently, which it called the “first step in the next generation of search.” Chinese search giant Baidu…
Google Copyright URL Removal Requests Top 1.2 Million
Google reports it receives over 250,000 requests to take down URLs accused of copyright infringement each week. In the past month, Google…
Google Search Results Alert Users of DNSChanger Trojan Infection
Google is embarking on an awareness-raising program that will see it notify, via its own search results pages, roughly half a million…