Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,746 articles
PPC

Why Paid Search for B2B Companies is Dead (or Dying)

PPC of late has trended down on all questions related to effectiveness, budget and usage, and trended up on likelihood to be…

By Uri Bar Joseph · 01 Oct 2012

PPC

Google AdWords Support Driving You Bonkers? 3 Common Google Shopping Issues Debunked

Now that October is finally here, the fall shift to paid Google Shopping has many online merchants scrambling to create their Product…

By Mary Weinstein · 01 Oct 2012

Mobile

Is AdMob the Next Big Thing for Performance Marketers?

As Google integrated the offering into AdWords, more flexibility and many more targeting options became available that would suggest that it's at…

By Marc Poirier · 01 Oct 2012

Mobile

Apple: Sorry About Our Maps, Use Google or Bing Maps Instead

Apple CEO Tim Cook has issued a rare apology, admitting that its new Maps tool with iOS 6 isn't good enough. Cook…

By Dan Worth · 28 Sep 2012

PPC

Google Launches Remarketing in Search in Beta

Remarketing is a proven tactic for increasing performance. Paid search is a highly effective and efficient marketing channel. Google is now combining…

By Ted Rooke · 28 Sep 2012

Mobile

The Growing Importance of International Mobile Search

For a long time English has reigned as the most commonly used language of the Internet. But it only represents just over…

By Christian Arno · 28 Sep 2012

Industry

Rupert Murdoch Outfoxed? Google Can Resume ‘Stealing’ His Content

Media magnate Rupert Murdoch has reportedly backed down from blocking Google and says that he will let tje search engine index his…

By Dave Neal · 28 Sep 2012

Industry

Google Bringing Wind-Powered Data Center to Oklahoma

The search giant has signed an agreement to use 48 MW of wind energy from the Canadian Hills Wind Project for its…

By James Dohnert · 27 Sep 2012

Social

Twitter Ad Revenue Play: Now Allowing More Search Engine Indexing

Twitter made a change to their robots.txt file this month that will allow search engines like Google to crawl and index Twitter…

By Miranda Miller · 27 Sep 2012

PPC

How to Set Up the New Universal Google Remarketing Code

Whether you’re a remarketing expert and want to set up these new tags for their ease of use and new functionality, or…

By Marc Weisinger · 27 Sep 2012