Google.
Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent
Google has acquired retail coupon marketing platform Incentive Targeting for an undisclosed sum. The newly acquired company was awarded a patent this…
Google+ VP: “We Don’t Need Ads to Make Next Week’s Payroll” Like Facebook
Google's Bradley Horowitz took the opportunity in an onstage interview to slam Facebook Ads, claiming they are intrusive and “pissing off users.”…
A Comprehensive Guide to Understanding Quality Score & Tactics for Improvement
Too frequently, PPC managers associate bid strength with quality score or create loose and even mythological relationships. The truth: quality score is…
How to Land an Internship in Search
An internship is a great way to open the door to a rewarding career, but the competition is often fierce - especially…
Is Google Trust Being Scroogled?
Microsoft this week, during the holiday season, increased the public pressure on Google with its “Scroogled” campaign. The campaign publicly points out,…
Google Warns of Germany Copyright Law Changes
Google has launched a website called "Verteidige dein netz" or Defend your network, to warn people in Germany about proposed changes to…
Google Spent $14.3 Million on U.S. Lobbying in 2012
Google spent more on U.S. lobbying efforts than any other technology firm in America, according to statistics from the Center for Responsive…
Google CEO Larry Page Meets with FTC
Google CEO Larry Page met with U.S. Federal Trade Commission officials, while Google's Executive Chairman Eric Schmidt was seen with head of…
10 Website Quality Indicators That Can Sink Your SEO Battleship
If you aren't paying attention, your site can quickly start taking on SEO water due to poor website quality indicators. These indicators…
10 SEO Truths of 2012 for Agencies & In-House Teams
In a constantly changing world where Google updates its algorithm on a daily basis and your competitors continue to optimize their web…