Google.
10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From
Full-blown, robust SEO audits are not necessary for every website. Lite SEO audits can yield important insights. And for small to medium…
6 Predictions for 2013: Search Marketing & Big Data Analytics
The search world is becoming more complex and customer-centric. In 2013 it will be even more challenging to break through the noise.…
Why Facebook Ads are Undervalued & How Advertisers Can Take Advantage
Facebook ads are of higher quality than the Google Display Network – and worth a lot more than advertisers are paying. If…
Google Search Market Share Slips as Bing & Yahoo Gain
Google couldn’t grow its record-breaking U.S. search market share beyond 67 percent in December, comScore reported. Meanwhile, Bing continued its incremental gains,…
Content, PPC & SEO: New Year, New Tricks
Business is cutthroat, and so too should be your marketing plan. Become adaptive, making content changes on the fly. Monitor, refine, and…
Small Business Social Media: 3 Tips to Get Started
Setting yourself up for success and having realistic expectations will start you on the path to a successful social media campaign. For…
How to Spot Bad Data Within Your PPC Campaigns & What to do About It
Bad performance data can be caused by technical glitches, seasonal fluctuations, other marketing channels, or natural disasters. Here’s how to spot trends…
How the Quality of Your Website Can Make or Break Your SEO Success
Providing a great user-experience is the key to obtaining first page search rankings and converting visitors into customers. A professional design, engaging…
Google Launches Zavers Digital Coupon Service
Google have launched a new digital coupon called Zavers. The coupon enables retailers and manufacturers to reward customers with coupons relevant to…
Scoutmob Adds Deals to Google’s Field Trip App
Scoutmob has partnered with Google’s Niantic Labs in order to integrate its free mobile deals with Field Trip, letting people receive offers,…