Google.
Product Listing Ads Click-Through Rate 21% Higher Than Text Ads [Study]
Marin Software released a report examining the performance of product listing ads (PLAs). The research found that PLAs not only have a…
From Keyword Strings to ‘Things’: Some New Tidbits on Google Authorship
Google Authorship adoption is continuing to grow and gain prominence in the search results. Here's a look at the state of Google…
How to Rock Your Customers’ World: An Interview With SES San Francisco Speaker Bryan Eisenberg
At SES San Francisco, Bryan Eisenberg will show you how to leverage big data and act on insights in real-time. Here, Eisenberg…
Google Finally Supports Paid and Organic Co-Optimization
With the new AdWords Paid & Organic report, Google is now encouraging more paid and organic integration. Co-optimization offers benefits. By digging…
A Great Strategy to Create In-Depth Evergreen Content
The launch of Google's In-depth articles means that an investment in quality content continues to become a key part of any digital…
Content Curation & SEO: A Bad Match?
Content curation could be an extremely risky practice if you don't put a lot of effort in, or it lacks editorial voice…
Google AdWords Adds New Paid & Organic Report
Google's new report can help advertisers see their search footprint and determine if there are keywords that can be supplemented with paid…
Is BuzzFeed’s Boom Making Brand Blogs Go Bust?
BuzzFeed's president says company blogs are so yesterday. If BuzzFeed is the future of content marketing, is owned media the past? No!…
5 B2B SEO Recommendations for the Dog Days of Summer
Late summer is the ideal time to tighten SEO strategy and put in motion steps for the fall and winter. Here are…
Bing No Longer Complying With Court-Ordered Defamatory Content Removals?
Several attorneys experienced in Internet defamation law allege that search engine Bing has recently changed its policy and is no longer complying…