Google.
How Much Is BP Spending On Google Search Ads?
With so much speculation about how much BP is spending on Google ads, SEW decided to take a crack at the math. By cross referencing data from different…
Google Rolls Out Maps Navigation, Mobile Voice Search, Improved Gmail Chat, Caffeine
It’s been a bit of a roller-coaster ride for Google recently and it seems the company wants to attract positive attention today,…
Google Search Index Gets Caffeine Shot
After just under a year of public testing, Google is finally adding some flavor to its search engine and rolled out Caffeine,…
New Product Launch by Acquisio at SES Toronto 2010
There will be a new product launch by Acquisio this morning at SES Toronto 2010. The PPC management software provider is expected…
Crawl, Index, Rank, Repeat: A Tactical SEO Framework (Part 2)
Indexation is a critical component of the crawl, index, rank equation. Clean up your index and provide consistent hints and directives to…
Microsoft Kills Bing CashBack, A Great Idea With Gaping Loopholes
Microsoft said it will “bid farewell” to its Bing Cashback feature on July 30, 2010, citing lower-than-expected adoption. However, looking closer at…
Yahoo Steps Up Social And Content Strategy With Facebook Deal
After having integrated Twitter to its user interface, Yahoo announced it has also entered an agreement with Facebook to cross-share content and…
How to Measure Success in an SEO Campaign
Measuring search engine optimization results is more difficult than building a single graph. Use these metrics to gain a much better picture…
DoubleClick Invests In Real-Time Online Ads Bidding With Invite Media Buy
Google’s DoubleClick said it has acquired start-up Invite Media, a unified platform for “real-time bidding” and display of online media for an…
SEO Tool Review: Wordtracker Back Majestic To Create Link Building Magic
Link Building has changed in recent years. Buying links is out. Content marketing is in. It’s about reaching out and building solid…
Who Does Your SEO Team Speak to?
Good SEO doesn't happen in a vacuum. Here's how to integrate SEO activities with display, affiliate, and social media campaigns.
Buzzing Blogger Community Blogging about SES Toronto 2010
What Google calls “the buzzing blogger community” has been blogging about SES Toronto 2010, which will be held June 9-11 at the…
Google AdWords Placement Targeting: Tools for Success
Tools and strategies for placement targeting that will lead you to greater PPC success.
Search Campaigns Boost Phone Calls to Businesses
As more users surf the web via their phones, making a phone call becomes a more likely solution to their conversion demands.…
Magnetic Enables Advertisers to Retarget Search Data to Target Audiences Higher Up The Purchase Funnel
Magnetic announced integration of its search data marketplace with leading ad networks on Monday. This partnership will enable display ad buyers on…
How to Move an AdWords Campaign Without Breaking it
If you need to make major changes to an AdWords account, such as moving ad groups between campaigns, or even moving campaigns…
Search Around the World: South Korea
South Koreans have a big appetite for search, social media, and user-generated content. To prosper in this tough market, you must learn…
Saying Goodbye to Search Engines
Is now the time for search engines to radically reinvent themselves? Consider these factors.
How Much is a Google Top Spot Worth?
e top organic position drove 34.35% of all traffic in the sample, almost the combined total of positions 2 through 5 slots,…
How is Google AdSense Revenue Share Calculated?
The network of official Google blogs has to be commended for the transparency in recent posts. Their admission and apology for data…
The Future of Search: A One-Act Play in Three Acts (Act Two)
Consumer/user privacy concerns are no joke, as Google and Facebook well know. Your "don't be evil" policies are only as good as…
Google TV Brings Couch Potatoes And Marketing Geeks Together
Google has lots going on lately and one of the things that sets Twitterland abuzz is the launch of the new Google…
Buzzzy Adds Location Tracking To Conversation Search Engine
Buzzzy, a Google Buzz only search engine, is now able to track location by way of the data sent when people update…
Apple Buying Siri: Will Search Agents Replace Search Engines?
The growth of mobile devices is developing a new search method that could ultimately service a large number of queries normally answered…
White House Ticks Off Deputy CTO As Ex-Googler Bypasses Privacy Rules
In the slew of privacy issues floating around, there’s also the case of the White House reprimanding its Deputy Chief Technology Officer,…
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