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Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,712 articles
Latest in Google

SEO Burn Notice: When You’re a Blogger, A Scorched Earth Policy Is a Bad Idea

While there are reasons to sometimes blow away a website, there are many more reasons to not fire up a flamethrower during a major blog change, no matter…

By Kristine Schachinger · 13 Jul 2011

Social

Google+ Beta Hits First Major Bug

Google+, which has been in field trial mode since June 28, hit its first major bug over the weekend: Users were receiving…

By Rob D Young · 12 Jul 2011

Social

Google+ May Already Have 9 Million Users

Google+ has been out for two weeks, but the number of users has already spiked dramatically. Some estimates put Google+'s current user…

By Rob D Young · 12 Jul 2011

PPC

The PPC Test You Shouldn’t Run

PPC managers can be tempted to immediately try all the latest and greatest new features. It’s like a dessert table of delicious…

By Melissa Mackey · 12 Jul 2011

PPC

How to Acquire Demographic Insights from Your Remarketing Campaign

Create advertisements that are more successful, relevant, and personal by gaining a strong understanding of your target audience demographics. It’s critical to…

By Joseph Kerschbaum · 12 Jul 2011

Social

Google +1 Button on More Homepages than Tweet Button

A study from BrightEdge shows that Facebook is still the most dominant social plugin on the web. Google +1, however, is growing…

By Rob D Young · 11 Jul 2011

Mobile

Google Acquired 11 Companies in 2011, Microsoft Made Biggest Transaction

Berkery Noyes study examines the acquisition and merger tendencies of the online and mobile industry. Beyond a continuing increase in activity for…

By Rob D Young · 11 Jul 2011

PPC

Covario Expect Asia/Pacific Search Ad Spend Will Grow in 2011

A new study from Covario examining search advertising trends for high-tech industries shows slowed growth for Q2 2011, but that the year-to-date…

By Rob D Young · 11 Jul 2011

Social

Tearing Apart Killer Marketing Tactics From Shark Week

Shark Week, a smash-hit marketing initiative by the Discovery Channel, pulled in nearly 30.8 unique viewers last year, making 2010 a record…

By Brent Rangen · 09 Jul 2011

Industry

Google Ventures Quietly Invests in Collaborative Toolset for Scientists

Wingu, a cloud-based collaboration system designed to improve the speed of scientific work, has caught the eye of Google. Google Ventures, the…

By Rob D Young · 09 Jul 2011

Video

YouTube Experiment on Cosmic Panda

One of YouTube's new experimental interfaces is receiving a lot of attention from both the YouTube audience and Google itself. The new…

By Rob D Young · 08 Jul 2011

SEO

What can Google Images See?

To avoid using easily indexed words like ‘advertorial’ on a page, publishers have been using a 'sponsored content' icon to ensure legal…

By Gareth Owen · 08 Jul 2011

PPC

Google AdWords CTR Improves, Yahoo & Bing Both See PPC Spending Increase

A report from Marin Software examines search advertising trends over the last year. Notably, Google CTR is up while Google impressions are…

By Rob D Young · 08 Jul 2011

Social

Twitter Leaving Nest? Taking Risks, Raising Funds & Buying Companies

Twitter continues to grow rapidly, but to stand in the social world of tomorrow the company will have to do more than…

By Rob D Young · 07 Jul 2011

PPC

Exact Match Domains Can Double Clicks on PPC Ads

An appropriately written PPC advert is one key to success in search marketing, but how much does your domain name impact that…

By Rob D Young · 07 Jul 2011

Social

Facebook Blocks Google’s Shot at Social

In response to Google+, Facebook is taking some dramatic steps. Facebook has blocked tools that would allow for easy migration to Google+.…

By Rob D Young · 07 Jul 2011

Social

Double Standard Over Google+ Business Profiles Being Shutdown

A number of companies, who thought they had a jump start, may be losing their current Google+ Profiles, as Google is not…

By Frank Watson · 07 Jul 2011

Social

Will Group Chat, Video Calls Help Facebook Counter Google+ Hangouts & Huddle?

While it may have been "awesome" a week ago, Facebook's annoucement that it is now offering group chat and video calling may…

By Frank Watson · 07 Jul 2011

Industry

Study Looks at Searcher Verbosity, Ask “Wins”

A new study looked at how verbose searchers were on the different search sites, and Ask.com showed as having the most wordy…

By Rob D Young · 06 Jul 2011

Industry

Google’s ITA-based Flight Search Could Launch Soon

Google may soon be providing more detailed flight search results, including maps, prices and results based on searchers' IP addresses as the…

By Frank Watson · 06 Jul 2011

Industry

Bing and Baidu Team Up for English Search Results

Not much is known regarding the extent of the agreement, but we can confirm that Bing results will be intermingled within the…

By Thom Craver · 05 Jul 2011

PPC

How Inventory Feeds are Changing Paid Search Advertising

Retail paid search without keywords is here: one product can appear in up to three places, each with different messaging and presentation.…

By Alex Cohen · 05 Jul 2011

Industry

Hungary Hungry for Hot Dogs on Fourth of July?

Type in "hot dog" in Google Insights for Search and look at their results by country searches- the number one result is…

By Frank Watson · 04 Jul 2011

Industry

Fourth of July Doodle Second Longest Running Google Celebration

This year marks the 12th Doodle dedicated to US Independence Day and is the second longest event honored by Google on its…

By Frank Watson · 04 Jul 2011

Social

Social Expectations: Linden Lab Launches Social Profiles

This week, the internet has been abuzz with anticipation on the social media front. The limited beta release of Google+, a social…

By Avril Korman · 02 Jul 2011

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