Google.
The Dangers of a One-Dimensional Link Building Plan
If you find yourself focused on one link building initiative, even if it’s focused on your audience, then consider developing a focus on another area or two. A…
Google Introduces AdWords Credit Card for Advertisers
Select search advertisers are being offered a new Google AdWords Business credit card. Google sent out invites via email for the card,…
Google+ iOS App Released, Tops iTunes
Just over three weeks after the release of the Google+ social network and its corresponding Android app, an iOS version of the…
Is IT in Your In-House SEO Circle?
It can sometime feel like marketers and IT folks operate on different planets, but SEO and IT are two important players that…
How Social Networking Fits in the B2B Search Marketer’s Toolbox
Social networks represent a significant component of our online behavior, which is why it should become an essential part of the overall…
Google+ Takes No-Nonsense Policy on User Identity & Community Standards
Google+ has been banning accounts that seem to be using fake names and discussing ways in which celebrity identities can be verified.…
Bing Satisfaction on the Rise, Facebook Customers Unsatisfied
In the 2011 American Customer Satisfaction Index (ACSI), Bing saw a strong rise is satisfaction, though Google remains the search engine with…
Google Buys Social Networking Site Fridge, Scoops up JustSpotted Team for Google+
Google has acquired and hired some new talent to beef up its Google+ social project group. Google acquired social networking startup Fridge…
Who is Using Google+ and How Often [Stats]
Google+ now boasts an estimated 18 million users. To find out who the early adopters are, research firm Experian Hitwise has released…
Bing Man On The Moon Homage Makes Space for Way Ahead
Whilst Google celebrated the father of genetics, Gregor Mendel, with a Google Doodle today, Bing paid homage to Moon day which celebrates…
Will New Gmail Ad Formats Be Totally Worth Dating, Engaging, Marrying & Having Babies With?
If you use Gmail in the U.S. then you may have spotted them already. Namely, glimpses of the new ad formats that…
Google vs Copiepresse Copyright Tension Settled
Copiepresse, a copyright management company for Belgian newspapers, has had a long history of tension with Google. Now, after five years of…
Gregor Mendel Google Logo Gives Peas a Chance
Today's Google Doodle is written in pea pod shells to mark the work of Gregor Mendel, a monk, who is considered to…
Google Tries To Stop Spread of Malware With Warning Above Search Results
Google now warns you if it appears you have a specific piece of malware that uses proxies to send data to and…
The Future of the Bing-Twitter Partnership
After having lost its deal with Google, Twitter is now at risk of losing the chance to re-up with Bing. Both Bing…
Is it Time to Cull Your Social Networks?
Friends. Followers. Contacts. Circles. Social networks can be fun and productive for work or pleasure, but sites like Facebook, Twitter, and LinkedIn…
Social PR Fashion Statements: What’s In, Out and Trending
The social PR fashion trends forecast: Add bright accessories to your look, (think Google+). Be smart and keep the balance. Too many…
What Goodies Does Google+ Hold for International Search Marketers?
One key benefit of Google+ for international search engine marketers is that it supports 42 different languages, from Arabic to Vietnamese. Here’s…
How Google Impacts Our Memory
A new study has demonstrated that internet technologies, especially search engines, have changed the way we remember information: We now focus on…
How Google Makes Its Billions: The 20 Most Expensive AdWords Keyword Categories
Insurance keywords are the most searched for on Google, making insurance the most expensive category on Google AdWords and the top money-maker…
Yandex.Webmaster Now Available in English
Russian search engine Yandex recently translated its Yandex.Webmaster service to English. While similar to other tools offered by both Google and Bing,…
Forget Clicks, Call-through Rate Could be New CTR Controlling Ad Position
AdWords Call Metrics are now available to all advertisers in the US and Canada. The service auto-generates unique toll-free forwarding numbers to…
Google Tests Locked Search Box, New-Look Instant Previews
Apparently not content with its recent makeover, Google is testing a new search interface that locks the top navigation bar, search box,…
Google News Badges: Now Searching News Has Gone Social
Google News has announced a gaming-inspired program, offering badges for using Google News as your portal for primary news. Google now lets…
AdWords Adds Top vs. Side Reporting
To help AdWords users get more accurate feedback on how their ads are performing, Google is adding a new data table option…
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