Google search.
Linkable Asset Strategy: How to Pick & Prioritize Assets
You want to ensure that your linkable assets generate not only quality links, but social shares and mentions, qualified leads, conversions, and high-intent traffic. Here's a process for…
How People Search For Movies on Google Predicts Box Office Revenues [Study]
A new study, “Quantifying Movie Magic with Google Search”, analyzed 99 films released in 2012 and has some surprising endings for movie…
Unlock Powerful Insights With This Complex AdWords Retargeting Process
Retargeting is a powerful, but challenging tool. Here are some examples of quirky cookie behavior, techniques for multiple use case pages, and…
New Bing Integrated Search App Coming With Windows 8.1
New features are coming in Windows 8.1. Once such feature is a new global search, powered by Bing that provides a "view…
Use Google Search to Find Your Photos
Google+ users have received an update with how Google Search interacts with their photos, and the photos of friends, while signed into…
OK Google: ‘The End of Search as We Know It’
Google is working toward its vision of what the future of search should be, and yesterday at the I/O event announced developments…
Foundem: Google Should Kill or Radically Change Universal Search Results
UK price comparison firm Foundem believes that Google's proposed concessions ignore the basis of Google's monopoly on search. Instead, the concessions focus…
Here’s What Google’s Labeled Search Results Could Look Like in Europe
The European Commission is now seeking feedback on Google's cosmetic search result changes that aim to settle a years-long antitrust investigation. The…
Search & Social Synergy: Build Buzz, Get Links, Grow Your Brand
A look at where social is headed, what rightful place social has in the mix – along with PR, web design, promotional…
March Madness = Search and AdWords Madness?
Another year of busted brackets, bets runs rampant, and anxious fans glued to NCAA college basketball action is in the books. So…
Search Triggers: A Secret to More Powerful PPC Ads
Most people don't search for a solution to their problem until something triggers them to do something about whatever pain or longing…
13 Essential SEO Power Tools
Looking for a nice selection of SEO power tools that will help diagnose technical issues and optimize your website, or perhaps gain…
Make the Most of Your Social Media Interactions: 9 Tips
If you really want to optimize your social media strategy, some discovery, planning, and measurement must take place. These nine tips will…
Yahoo’s Shashi Seth Follows Another Exec Out the Door
Shashi Seth, Senior VP of the Connections business unit, has announced he's leaving Yahoo. During his three and a half years at…
Email Autoresponder Bridge Building: The Art of Following Up
If you don’t set up your website to capture your visitors’ contact information and follow up with them over time, you’re missing…
SEO Buying & Selling: 4 Tricks Creating Unachievable Expectations
Four SEO selling and buying tricks produce unrealistic expectations and create imbalance in the SEO services market. These tricks will only lead…
Clayton Homes Drives Conversions with YouTube TrueView Ads
The team’s foray into TrueView in-stream, in particular, really paid off, as it drove over 3,000 click-throughs to Clayton Homes’ website, which…
Website Redesign? Get Some SEO Consultation Before You Launch
When a company redesigns their website, it's usually for non-SEO reasons. But ignoring SEO issues during a redesign would be a big…
Google Brings Voice Search to iOS: Siri-ous Competition for Apple?
Google's advanced voice search capability is now available on iOS in an update to its Google Search app. Already available on smartphones…
How Google Rakes In Over $100 Million in Search Advertising Daily [Infographic]
Every day in Q3 2012, Google served up 29.8 billion ad impressions across Google search and the Display Network. WordStream shares a…
SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines
Search marketing professional organization SEMPO has written the U.S. Federal Trade Commission in support of a review and revision of their 2002…
Google Expands Search Results to Include Calendar, Drive
Google has extended its Gmail search field trial to include results from Google Calendar and online documents applications in Google Drive, as…
Inside Google Search Updates
It’s important to remember that some of the biggest changes in Google search results were not named all named after animals. As…
Top 10 High Impact Google AdWords Innovations to Watch Now
In the future world of Google AdWords, ads will contain dynamic features and ads will create themselves. Searchers can become more interactive…
Why Paid Search for B2B Companies is Dead (or Dying)
PPC of late has trended down on all questions related to effectiveness, budget and usage, and trended up on likelihood to be…
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