Google Play store
Android users can now see apps in search results when searching on their mobile device. When the best answer to a query is an app, Google Search will now display the app and make it easy to access or download from Google Play.
With 500,000 downloads in nine days, only about 0.05 percent of Facebook's user base is using the service. Facebook Home hasn't had great initial reviews on the Google Play store from the majority of users. The app has a lowly two star rating.
The Google Display Network can generate great results. However, with so much impression inventory, it’s also possible to generate a lot of spend with a poor ROI. Don't crash and burn! Here's how to establish a solid campaign structure foundation.