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Bing Adds Klout As An Influencer and Vice Versa
Klout and Bing have teamed up to include Klout Scores and influential topics into the Social Sidebar. And on Bing searches, the…
Men Cost Less to Reach with Facebook Ads, Click More
There’s no gender balance on Facebook; though more women are on the network, marketers allocate more budget targeting men, who see more…
LinkedIn Now Lets You Endorse Skills & Expertise of Your Connections
LinkedIn has introduced a feature that allows users to recognize professionals for their expertise. It allows users' connections to endorse one of…
A Very Revealing Look at Paid Facebook Ads
With the use of social media outlets as a trend for personal, business, and other uses, Facebook PPC ads are a noteworthy…
Facebook Adding Search History to Activity Log
Facebook has announced that it will be rolling out a personal search history record within the Activity Log over the coming weeks,…
How to Launch an Ad Campaign on YouTube for the Holidays
Marketers should be launching ad campaigns on YouTube in time for the holidays. To do so, you’ll need to make a video,…
Aligning SEO Strategy & Social Media Activity to Build Links
It's becoming a necessity to integrate your SEO strategy with social media activity. Here are some examples of how aligning SEO and…
Google Pushes Freshness With AdWords Seller Ratings Extension Change
Only companies with at least 30 reviews during the past 12 months and a four-star rating will now be eligible to have…
comScore: Online Video Content Reaches Record 188 Million U.S. Viewers
ComScore has released the latest data from its Video Metrix service, which shows that 188 million U.S. Internet users watched 37.7 billion…
Larry Page & Sergey Brin Grow Richer, Mark Zuckerberg Tumbles in Forbes 400
The 400 richest people in America are worth a combined $1.7 trillion, according to the 2012 installment of the Forbes 400 list.…