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Google Chromebook Ads Popping Up on Chrome Start Pages
Google is advertising new Chromebooks to some users for $249. While the ad is unobtrusive and momentarily makes the start page more…
3 Ways to Measure Link Building ROI
Tying conversions to any effort that may bear fruit down the road, and selling such a service to an ROI-focused business owner,…
How to Optimize Your Facebook Page for Mobile Facebook Nearby Users
Mobile Facebook users can now discover business information and reviews they may previously have asked a search engine. Learn how to optimize…
Make Content Marketing Work: 3 Tips to Activate Your Top Influencers
Creating content you think is useful and relevant isn’t enough to make your content marketing program work. You need the energy and…
Facebook Lookalike Audiences Helps Target Ads at Lower CPA
Facebook has expanded its custom audience targeting feature to now include "lookalike audiences." By porting their CRM databases to Facebook, advertisers can…
Google Has 4th Best Corporate Reputation [Poll]
For the eighth year in a row, Google has made into the top five of an annual survey of the U.S. general…
NASA Google+ Hangout Features Astronauts on International Space Station
NASA has broadcast live onboard many of its space vehicles, with astronauts giving tours of spacecraft and answering questions, but this will…
Win Earned, Owned and Even ‘Paid’ Links With Content
Digital marketing is about much more than simply links, but links are the fuel that powers visibility, whether it's through social, organic,…
Thinking About a New Site? How to Set Killer (and Realistic) Goals
A site migration’s success hinges on upfront communication, group effort and a project lead that has a critical eye for success. Without…
Global Social Media Trends in 2013
Social media on a global scale shows no sign of slowing down. In 2013 the big stories to watch will include continuing…