Facebook.
10 mistakes businesses and brands make with social media
With social media reach and engagement rates having dipped so precipitously over the last year or so, paying to play is the…
Eight tools to combine several social media feeds into one
Are you interested in a more efficient way to view your social media profiles?
Did Facebook find a way to deal with fake news?
Mark Zuckerberg has decided to address the issue of fake news and announce Facebook's future plans.
What’s the best way to use hashtags on Twitter, Facebook and Instagram?
In April, Facebook opened up its Messenger app to brand chatbots, and recently took steps to monetize Messenger by allowing brands to…
Facebook is bringing its Audience Network to television
By some estimates, Google and Facebook are capturing upwards of 80% of every new dollar spent on digital advertising.
Six social media advertising ideas to make you look like a big deal
If you're lacking in influence or name recognition and want to appear bigger than you currently are, try out these ad ideas.
A guide to testing your paid social ads to enhance ROI
While display and paid search ads have their place in every digital marketing strategy, social media advertising is often an overlooked paid…
How to take advantage of Facebook Video’s creative opportunities
Facebook recorded an increase of 800% in video consumption from 2015 to 2016, jumping from 1 billion views to 8 billion views…
10 terrific websites to help promote your app or tool
Building a cool tool or an app is half of the battle. Marketing it is even harder and more overwhelming. Here's a…
Yelp vs. Google vs. Facebook Reviews: which should you focus on and why?
If you are handling the marketing for a small business, it can be a challenge to decide where review efforts should be…