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Google Penalizes German, Spanish, Italian Link Networks
Google's crusade against link networks around the globe continues. Google on Friday announced taking action on the following: German link network efamous;…
How Brands Can Connect With Teens Using Social Media
Teenagers can be a fickle group. Brands that win with teens stay ahead of the curve and are present on the platforms…
Moz + Bitly = More Link Data
Popular URL shortener Bitly and search and social software company Moz announced this week they were teaming up to provide Moz users…
5 Tips for Using Facebook News Feed Ads
The native advertising future has arrived – and Facebook, which invented the addictive, engaging, content feed format – isn't about to miss…
4 Ways to Get the Most Out of Your Next Marketing Conference
Nothing can replace the power of face-to-face engagement, networking, and learning you'll get at a digital marketing conference. With ClickZ Live New…
Social Media Monetization in a ‘Mobile First’ World
Mobile-first networks Instagram, Snapchat, and Vine reach strategic, engaged audience segments (i.e., young people), which is clearly compelling to marketers. So it's…
Facebook Aims to Restrict Gun Sales With New Rules
Facebook is jumping into the gun rights debate by creating new clear policies regarding the gun sales on their social media platform.…
‘New’ Facebook News Feed Redesign Now Rolling Out, 12 Months Later
Facebook has spruced up its Newsfeed redesign and started rolling it out, a year after it announced the makeover. Facebook announced its…
Google Improves GDN Targeting With Bizo Audience Segments
Google is testing new targeting capabilities through a partnership with Bizo. Advertisers can select Bizo audience segments within Google AdWords for display…
Conquering Content Marketing, Step 3: Facing the ‘Fans’
When content is created, technical optimization is needed – keyword placement, engaging copy, and effective calls to action – but these activities…