Facebook.
Insider Pages Aim to Empower Users to Stay Healthy
Last week, Insider Pages (owned by CitySearch) launched their Doctor Finder service. Since choosing a doctor is a bit more of a…
Facebook Single Biggest Display Ads Publisher On The Web
Facebook has risen to the number one spot as single biggest display ads publisher on the web in the first quarter, ClickZ…
“Facebook” Most Popular Search Term in U.S. Social Networking in April
“Facebook” was the most popular search term within Hitwise’s Computers and Internet – Social Networking and Forums industry in the U.S. in…
Google Boosts Social Strategy With “Head of Social” Hire; Acquisitions To Be Expected
Google is looking to reshape and boost its social media strategy through the hire of a “Head of social”, GigaOm reported, citing…
While Facebook/Zynga Fight Over Virtual Games, Can Marketers Win?
As consumers and audiences shift toward non-traditional channels in their quest for content, online gaming via social media platforms have become the…
OneRiot Out of Beta, Launches Trending Topic Engine
Today, OneRiot celebrates its first birthday with a new look and launch of its new Trending Topics Engine. This leverages the company’s…
Bing Wants to Socialize Shopping Experience
Bing Shopping’s integration into Facebook and Twitter moves forward another step; its now offering the ability to request opinions from friends and…
Is Retargeting Ready to go Mainstream?
We may look back on 2010 as the year retargeting (or "remarketing") became a mainstream tactic for three reasons: the recession, Google,…
Facebook Brand Pages Testing Status Updates?
I just noticed that the SEW Facebook page now includes a status update next to the brand name. I find this a…
Dwell Time As Ad Campaign KPI: Yes, But…
According to a study by Microsoft, comScore, and Eyeblaster, dwell time, i.e. the time spent on a site or ad, is a…