Facebook Connect
Bing Tries to Make Search Sexy to College Women
Bing wanted to show young women that it's worth checking out, so when it threw down the gauntlet encouraging people to test its search engine against Google's, it worked with HerCampus.com to get the word out to influential collegiate women.
5 Ways to Improve Social Engagement in Mobile Apps
Focus group early adopters and evangelists to understand and serve the social features they crave. Don’t be afraid to ask “what do you hate?” And be sure to tailor the communication methods and touch points to the psychographics of your audience.
4 Ways to Help Consumers Discover Your Mobile App
Mobile marketing is becoming more competitive and to increase app visibility, brands with a mobile strategy should strongly consider implementing optimization strategies for ranking and maintaining a user-base through social media.
Trover: Local Search and Discovery Through Images
Trover is a new mobile local discovery app built around geotagged images. Trover’s CEO discusses possible futures for crowdsourced location-based search directories and the potential these new platforms to deliver more relevant, personalized ads.
Blekko Unmasks New Search Results With “Zorro” Update
Blekko, the hard-line anti-spam search site, has revamped their search results page format on the front- and back-end. Known as "Zorro," the update changes visual elements, removes clutter, and adds automatic support for over a thousand slashtags.
Yahoo Copies Facebook Strategy with Y Connect
Yahoo is planning a feature called Y Connect, in the hopes of driving and tracking traffic and to make more money from ... read more
Facebook Unveils Simplified Privacy Settings, Pursues Expansion With Sharegrove Buy
CEO Mark Zuckerberg told the world on Monday that Facebook’s “drastically simplified” privacy settings would roll out in the weeks to come ... read more
Aardvark Launches Website: Social Search Meets Answers Site Mashup
Aardvark has launched its new social search site at vark.com. Though previously it was available through IM, Twitter, and email, having a ... read more
Semanti Firefox Add-on Aims to Reduce Keyword Refinement, Provide Better Results
If you’re like most searchers, you find yourself refining your searches until you find what you’re looking for. But if Bruce Johnson ... read more
SEW Experts: Facebook & MySpace Connect: Good Idea or Social Media Catastrophe?
Both MySpace Data Availability and Facebook Connect will soon let users’ personal information follow them as they traverse the Web. In today’s ... read more
