Bing.
Bing Video Search Gets a Streamlined Makeover
Bing has redesigned its video search layout to help users find results more quickly by enlarging thumbnails and improving related content suggestions.
Mobile Local Search: An Untapped Goldmine
Many marketers still don't have mobile search down, despite the fact that it's surpassed desktop search with no signs of slowing down.
Search in Asia Goes Well Beyond Google
Google and Yahoo might be staple search engines in the West, but for consumers in markets like Japan and China there are…
Bing to Start Encrypting Search Traffic
With users' privacy in mind, Bing will begin encrypting its search traffic this summer, though marketers will be provided with limited query…
Are You Making These 4 Additional Silly SEO Mistakes?
Picking up where last month's column left off, here are 4 SEO mistakes that are as common as they are silly, including…
Bing Delivers Clicks Against 99 Percent of Yahoo Desktop Traffic
Microsoft and Yahoo have rekindled their partnership, which was rumored to be faltering. However, new data from Bing, which also delivers 90…
5 Recent Updates from Bing Ads You Need to Know About
Universal Event Tracking and Shopping Campaigns are just two recent ad offerings from Bing, which now makes up 20 percent of the…
Bing Features FIFA-Friendly Results
Bing search results for "Women's World Cup," which is currently being held in Canada, immediately bring users to a box displaying scores,…
Four Mobile Dos and Don’ts for SMBs
As Google and Bing change their algorithms to favor mobile-friendly sites, it's crucial for small and medium businesses to become more diligent…
Bing Places Connects Consumers With Local Businesses
Bing Places for Business allows marketers to add information to their search result listings, such as contact information and photos.
Bing’s App-Linking Tags Advance SEO
Following in Google's footsteps, Bing plans to introduce app-linking tags in the near future, which will lead to an increased app discovery.
Bing Begins Indexing Apps By Content Rather Than Title
Bing has launched plans for a massive index of apps that are searchable by content rather than name or category and urges…
Bing to Follow In Mobilegeddon’s Footsteps
In the next few months, Bing will alter its algorithm to make mobile-friendliness more of a ranking factor, though relevant sites that…
Bing Ads’ Campaign Planner Offers Insights into Competitors’ Campaigns
New on the Bing Ads user interface is the its Campaign Planner tool, which allows users to sort by audience, vertical, sub-vertical,…
The Amazon Change Engine
While Bing attempts to emulate Google to produce relevant search results, Amazon is blazing an innovative trail as a change engine, redefining…
Is the Yahoo Bing Network Emerging From Google’s Shadow?
There are more compelling reasons than ever to test the Yahoo Bing Network for your search marketing efforts.
Microsoft’s New Enhancements Could Put the “Edge” Back Into Voice Search
At its Build conference, Microsoft unveiled its new browser, Edge, as a follow-up to the recently defunct Internet Explorer. The new browser…
Bing Follows Google’s Lead and Launches Shopping Campaigns
Much like Google did last year, Bing is now beta testing shopping campaigns, which give advertisers more sophisticated management and performance tracking…
Yahoo and Microsoft Amend Search Agreement
After six years of rumors around the strength of the partnership, Yahoo and Microsoft have reached a new agreement, which splits ad…
Bing Uses “Bubbles” to Simplify Image Search
Bing hopes to reduce errors in mobile image search by encouraging users to #TypeLessSearchFaster with image-based search suggestions and easily altered search…
6 Sins You’re Committing on Bing Ads
A look at the sins that are consistently committed by advertisers on the Bing Ads platform. Are you guilty?
Bing Revamps Its Mobile Homepage
The search engine has redesigned the mobile homepage of Bing.com for a better user experience.
Bing Updates Image Search
This new enhancement will show carousels full of Pinterest collections and Web pages where the images are featured, as well as pictures…
Bing Ads to Simplify AdWords Campaign Import Process With Upgraded URLs
The platform plans to integrate Upgraded URLs to ensure that advertisers can easily manage URLs between AdWords and Bing Ads.
5 Trends to Watch in the Mobile-First Search Era
In this forward-thinking mobile world, let’s look ahead to the five key mobile trends to watch.
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