Australia
Google’s Alphabet: A Welcome Move in Asia
For markets in Asia Pacific, Google's move to restructure itself under Alphabet will give products more autonomy to expand in the region.
2014 Industry Survey Reveals Salaries, Top SEO Tools & More
Moz has released the results of their 2014 Industry Survey, which sheds light on salaries for various roles, top marketing activities and metrics, the top 10 SEO tools, and how marketers are dealing with "(not provided)".
In Memoriam: Ren Warmuz of Trellian
The search engine marketing and domain industries lost one of its greatest minds over the weekend. Ren Warmuz, founder and CEO of Trellian, who was battling cancer for about a year, passed away on October 27 at age 45.
International Expansion: Break Down Barriers With Google+ Hangouts
Expanding internationally is extremely challenging.you have to deal with different time zones, languages, and cultures. Google+ Hangouts can help break down the barriers separating you from your clients, customers, or your own staff.
9 Content Marketing Lessons From Tourism Australia
In this climate of economic uncertainty and risk-averse marketing, how did Tourism Australia manage to pull huge wins from their sun hats? The answer lies in their carefully constructed social media plan of attack and consistent execution.
Google St. Patrick’s Day 2013 Logo Gets Animated With Irish Step Dancing
Google is wishing users a happy St. Patrick's Day today with a cute animated Google Doodle featuring a group of six Irish step dancers (five girls and a boy) all dressed in green, with each bearing one of the letters making up Google's name.
Google Not Responsible for Content of Paid Search Ads, Australian Court Rules
Google has been cleared of charges that it failed to adequately distinguish paid search ads from organic search results. Australia’s High Court ruled that Google didn’t engage in misleading or deceptive conduct because Google didn’t create the ads.
Google Loses Defamation Suit for Linking Australian Man’s Image to Gangster
Google has been successfully sued for defamation in Australia by a man who found his image associated with gangsters in search results. The man won the defamation lawsuit after showing Google's search results linked him to an underworld figure.