Augmented Reality
Will Pokémon GO become a marketing platform for local businesses?
Nintendo's Pokémon Go, a free augmented reality (AR) mobile game, is on fire.
11 extraordinary uses of Augmented Reality (AR)
Jess Butcher, the director and co-founder of augmented reality app Blippar, is speaking at our Shift London event in May, so to prepare for this occasion, we thought we’d get fully immersed in the world of AR.
Future-Proof Your SEO Career in a Mobile World
Sustaining success in SEO is contingent on the ability to adapt to a mobile-driven world. How does the evolution of organic search correlate with mobile's current influence on the digital landscape?
The Future of Augmented Reality
Experts predict augmented reality will set the tone for future technological advances, as AR- and VR-driven platforms like Microsoft HoloLens progressively transition into the mainstream.
SEO and Strategy Tips for Success with Augmented Reality
Augmented reality is moving from a novelty to an expected experience to enhance user engagement and to make informed decisions. Here are tips to boost your success.
5 New Types of Content for the Future of Marketing
Every search marketer knows that a good SEO strategy rests on the strength of its content. Savvy brands will keep an eye on the following five emerging content types to determine when it makes sense to integrate them into their existing search campaigns.
Amazon Steps Further Into Search With Amazon Echo
If you have a solid liberty of experiential content on your site, it will be many decades before Siri, Cortina, Google Now, or Amazon's Alexa poses any threat to your traffic.
Amazon Flow Ups the Search Ante With Augmented Reality
Amazon's newly updated app is pushing augmented reality closer to the mainstream with Flow. It recognizes products then presents users with purchase options for that exact object and/or similar objects within the Amazon marketplace.
4 Surprisingly Awesome Google Retail Opportunities for 2014
Google did a lot in 2013, but the retail opportunities and places the search giant could grow based on its current technology and resources are a bit mindboggling. Here are some areas where Google could potentially grow in 2014.
Google Glass Not Welcome in Seattle Diner
A Seattle diner has banned its customers from wearing Google Glass, as one visitor found out the hard way when he was asked to remove them or leave.
