Andrew Goodman.
Mastering Google AdWords
Google likes everyone to believe that using AdWords is a snap, requiring no more than five minutes and a credit card to…
Everything You Ever Wanted to Know About Google AdWords
Andrew Goodman is one of the foremost authorities on search advertising in the world, and his new book is a killer guide…
Google House Ads In AdSense On Non-Google Sites
I wrote earlier of issues some have with Google running house ads for its own products in Google search results. Selling Their…
Google AdWords Logins Shifting To Google Accounts
Google’s been doing some consolidation of having people sign-in for various services through a common Google Accounts login. Dave Naylor noted this…
More Transparency Needed On How AdWords Are Ranked?
Google Goes Las Vegas from Robert X. Cringely at PBS looks at the anecdote of someone who was paying $0.10 per ad…
Ask Jeeves CEO: We Rock, & Will Only Get Better
Many people wondered what fate would befall Ask Jeeves once it was subsumed into Barry Diller’s sprawling InterActive Corp online empire. Would…
Google Now Going With 3 Ads Up Top, In The Right Circumstances
Google Testing 3 Ads Above Search Results? in our SEW Forums has a screenshot of Google showing three ads, rather than the…
Google Announces Authorized AdWords Resellers in China
China search news continues. Can you say it’s a very busy (thanks Baidu) time. Google announced today that they’ve introduced of an…
Goodman on Yahoo’s Publishing Network
The always thought provoking Andrew Goodman says that much of the commentary and discussion about Yahoo’s new contextual ad program thus far…
Daily SearchCast, July 27, 2005
The first edition of The Daily SearchCast is now available (MP3 file). In it, I did a rundown of the past day’s…