Mary Meeker may be a venture capitalist and not a local marketing specialist, but the main Internet trends affecting her world - the growth of mobile and mobile wallets, in particular - are crucial to ours, as well.
The announcement that Yahoo will close its Beijing office has had almost no impact on the digital community in China.
When you think search, no doubt you think Google. But there are other popular major search engines (e.g., Bing, Yahoo, Yandex, and Baidu) that you can turn when searching for information, images, maps, videos, products, or something local.
Baidu is in the process of making one of the largest ever Chinese Internet takeovers, with a $1.9 billion purchase of 91 Wireless, an Internet app Store, from NetDragon.
Want to increase your conversions exponentially? Learn more about the payment methods of the countries you target. It signals trust and authority to your targeted local audience as well as providing all the options available to get you paid.
Google Image Search traffic is down 63 percent on average. Facebook tests Graph Search ads and debuts CPA bidding. Bing calls a search malware analysis "wrong". Here's a quick recap of search and social marketing news and tips from the past week.
Alibaba is back in search, having quietly unveiled Aliyun Search, a product developed by the Chinese ecommerce giant’s cloud unit recently, a move that could have huge implications for reigning search engine Baidu and ecommerce in the country.
A new Google Shopping program, Google Shopping for Suppliers, was recently launched in beta to help "users searching for B2B products to quickly find what they’re looking for, evaluate options and connect with suppliers to make their purchases."
Yahoo's CEO shared her future plans, telling investors that the company will start to double down on things that made it successful in the past, like search and mail; and noted the Yahoo-Microsoft search alliance has "fallen below expectations."
Marissa Mayer shared a broad overview of her vision to turn Yahoo around in an all-hands staff meeting yesterday. Leaked details point to a growing presence in mobile, talent acquisitions, and a shift in how Yahoo develops product as key priorities.