Twitter.
Why I Shall No Longer Use The Term Link Building
Link building certainly isn't dead, but as the areas covered by offsite factors increases, staying away from the term and using "signal…
5 Ways to Reduce Touchpoints On the Social Media Conversion Funnel
Focusing on native advertising, social sharing and influencer marketing can help marketers eliminate unnecessary touchpoints, shortening and simplifying the customer journey.
Are Landing Pages Killing Your Conversion Rate?
Call extensions, new ad formats and remarketing are a few substitutions for landing pages, which don't always translate to the strongest conversion…
Pinterest to Add Buy Button for Revenue Generation
Pinterest has unveiled transactional pins. Will its “Buy Button" work better than Twitter’s and Facebook’s version?
Google Enhances AdMob Tools and Adds Mediation Partners
The company has added a slew of features to AdMob, its mobile ad network, for better targeting and user segmentation.
“World White Web” Seeks to Diversify Google Image Search
A Swedish student hopes her Google Image campaign will lead to more diversity in image searches for body parts, which generally default…
Has Google Turned up Social Signals as a Ranking Factor?
Google stated that a search change from earlier this month was not related to Panda. Could that mean social signals from Facebook…
Google Unveils Rebranded Webmaster Tools
The tech giant introduced Search Console today, a rebranded version of its Webmaster Tools.
Google to Add Buy Buttons in Sponsored Mobile Search Results
Google is going to hop on the buy button bandwagon, but will the tech giant be able to become an online marketplace…
Google Grants 40 Percent of Right to Be Forgotten Requests
A new transparency report reveals that Google has granted hundreds of thousands of requests to be removed from search results in the…