Google.
5 New Year’s Resolutions for Paid Search in 2015
The beginning of a new year can be a great time to establish some PPC resolutions to help better manage your campaigns,…
Amazon Goes for Google’s Jugular With New Service
Amazon is reportedly branching out beyond just selling products into selling services through the newly announced "Amazon Travel."
2015 Guide to Penalty-Safe Link Earning
Earning links clearly takes time and massive effort, but the results are worth it. Here are some tips for getting started.
Google Launches New AdWords Editor
Following a recap of AdWords' 2014 highlights, vice president of product management Jerry Dischler announced AdWords Editor 11 on a livestream.
Why a Mobile-Friendly Website Is Essential to a Successful SEO Strategy in 2015
Some organizations are still resistant to having a mobile-friendly website, either because they lack the resources or don’t see the value. If…
3 Ways Google Penalties Have Pulled SEO Out of the Gutter
You’d think that SEOs would be frustrated and angry with Google, exasperated with clients, and at their wit’s end with the entire…
The Future of Google’s Search Algorithm: Refinement Vs. Overhaul
Does it make more sense for Google to completely change its search algorithm, or to further refine the signals it uses?
Mindshare and Google Collaborate to Create Search As Signal
Search As Signal provides real-time insights that have the potential to influence keyword search and paid media choices.
Yahoo Sees Jump in Firefox Searches
Since replacing Google as Mozilla's default search engine, Yahoo has seen a surge in searches on the newest version of Firefox, according…
Microsoft and Google Optimize Santa Tracker Websites for Mobile
For the first time, the 60-year Santa tracking tradition is mobile-friendly, allowing Windows users to ask Cortana where Santa is, while Android…